privacy
Data protection
Table of Contents
Introduction and overview
We have written this data protection declaration (version 10/14/2021-311852399) in order to explain to you in accordance with the provisions of the General Data Protection Regulation (EU) 2016/679 and applicable national laws, which personal data (data for short) we as the person responsible - and that of processors commissioned by us (e.g. providers) - process, will process in the future and what legal options you have. The terms used are to be understood as gender-neutral.
In short: We inform you comprehensively about data that we process about you.
Privacy statements usually sound very technical and use legal jargon. This data protection declaration, on the other hand, is intended to describe the most important things as simply and transparently as possible. As far as transparency is conducive, technical terms are explained in a reader-friendly way, links to further information are provided and graphics are used. We are thus informing you in clear and simple language that we only process personal data in the course of our business activities if there is a corresponding legal basis. This is certainly not possible if you make the most concise, unclear and legal-technical statements possible, as they are often standard on the Internet when it comes to data protection. I hope that you find the following explanations interesting and informative and that you may find some information that you did not already know.
If you still have questions, we would like to ask you to contact the responsible person named below or in the imprint, to follow the links provided and to look at further information on third-party websites. Our contact details can of course also be found in the imprint.
scope of application
This data protection declaration applies to all personal data processed by us in the company and to all personal data that companies commissioned by us (processors) process. By personal data we mean information within the meaning of Art. 4 No. 1 GDPR such as a person's name, e-mail address and postal address. The processing of personal data ensures that we can offer and bill our services and products, whether online or offline. The scope of this privacy policy includes:
all online presences (websites, online shops) that we operate
Social media appearances and email communication
mobile apps for smartphones and other devices
In short: The data protection declaration applies to all areas in which personal data is processed in a structured manner in the company via the channels mentioned. If we enter into legal relationships with you outside of these channels, we will inform you separately if necessary.
legal bases
In the following data protection declaration, we provide you with transparent information on the legal principles and regulations, i.e. the legal basis of the General Data Protection Regulation, which enable us to process personal data.
As far as EU law is concerned, we refer to REGULATION (EU) 2016/679 OF THE EUROPEAN PARLIAMENT AND OF THE COUNCIL of April 27, 2016. You can of course read this EU General Data Protection Regulation online on EUR-Lex, the gateway to the EU -Legal, see https://eur-lex.europa.eu/legal-content/DE/TXT/?uri=celex%3A32016R0679 .
We only process your data if at least one of the following conditions applies:
Consent (Article 6 Paragraph 1 lit. a GDPR): You have given us your consent to process data for a specific purpose. An example would be storing the data you entered on a contact form.
Contract (Article 6 Paragraph 1 lit. b GDPR): In order to fulfill a contract or pre-contractual obligations with you, we process your data. For example, if we conclude a sales contract with you, we need personal information in advance.
Legal obligation (Article 6 paragraph 1 lit. c GDPR): If we are subject to a legal obligation, we process your data. For example, we are required by law to keep invoices for accounting purposes. These usually contain personal data.
Legitimate interests (Article 6 Paragraph 1 lit. f GDPR): In the case of legitimate interests that do not restrict your fundamental rights, we reserve the right to process personal data. For example, we need to process certain data in order to be able to operate our website securely and economically. This processing is therefore a legitimate interest.
Other conditions such as the perception of recordings in the public interest and the exercise of public authority as well as the protection of vital interests do not usually apply to us. If such a legal basis should be relevant, it will be shown in the appropriate place.
In addition to the EU regulation, national laws also apply:
In Austria, this is the federal law for the protection of natural persons when processing personal data (data protection law), DSG for short.
In Germany, the Federal Data Protection Act, BDSG for short, applies.
If other regional or national laws apply, we will inform you about them in the following sections.
Contact details of the person responsible
If you have any questions about data protection, you will find the contact details of the person or body responsible below:
Moritz Dittmar
Klokkz GbR
Voltmannstrasse 141a
33613 Bielefeld
Authorized representative: Jannis Dittmar
Email: info@klokkz.com
Telephone: +49 17631055204
Imprint: https://www.klokkz.de/impressum/
storage duration
The fact that we only store personal data for as long as is absolutely necessary for the provision of our services and products is a general criterion for us. This means that we delete personal data as soon as the reason for the data processing no longer exists. In some cases, we are legally obliged to store certain data even after the original purpose has ceased to exist, for example for accounting purposes.
If you wish your data to be deleted or revoke your consent to data processing, the data will be deleted as quickly as possible and provided there is no obligation to store it.
We will inform you below about the specific duration of the respective data processing, provided that we have further information on this.
Rights under the General Data Protection Regulation
According to Article 13 GDPR, you have the following rights to ensure that data is processed fairly and transparently:
According to Article 15 GDPR, you have a right to information as to whether we are processing your data. If this is the case, you have the right to receive a copy of the data and to be informed of the following information:
for what purpose we carry out the processing;
the categories, i.e. the types of data that are processed;
who receives this data and if the data is transferred to third countries, how security can be guaranteed;
how long the data is stored;
the existence of the right to rectification, erasure or restriction of processing and the right to object to processing;
that you can complain to a supervisory authority (links to these authorities can be found below);
the origin of the data if we did not collect it from you;
whether profiling is carried out, i.e. whether data is automatically evaluated in order to create a personal profile for you.
According to Article 16 GDPR, you have the right to have the data corrected, which means that we have to correct data if you find any errors.
According to Article 17 GDPR, you have the right to erasure ("right to be forgotten"), which specifically means that you can request the erasure of your data.
According to Article 18 GDPR, you have the right to restriction of processing, which means that we may only store the data but not use it further.
According to Article 19 GDPR, you have the right to data portability, which means that we can provide you with your data in a common format upon request.
According to Article 21 GDPR, you have a right of objection, which, after enforcement, will result in a change in processing.
If the processing of your data is based on Article 6 Paragraph 1 Letter e (public interest, exercise of official authority) or Article 6 Paragraph 1 Letter f (legitimate interest), you can object to the processing. We will then check as quickly as possible whether we can legally comply with this objection.
If data is used to operate direct advertising, you can object to this type of data processing at any time. We may no longer use your data for direct marketing after this.
If data is used to operate profiling, you can object to this type of data processing at any time. We may no longer use your data for profiling after this.
According to Article 22 GDPR, you may have the right not to be subject to a decision based solely on automated processing (e.g. profiling).
In short: you have rights - do not hesitate to contact the responsible person listed above!
If you believe that the processing of your data violates data protection law or your data protection rights have been violated in any other way, you can complain to the supervisory authority. This is the data protection authority for Austria, whose website can be found at https://www.dsb.gv.at/ . In Germany there is a data protection officer for each federal state. For more information, you can contact the Federal Commissioner for Data Protection and Freedom of Information (BfDI) . The following local data protection authority is responsible for our company:
security of data processing
In order to protect personal data, we have implemented both technical and organizational measures. Where possible, we encrypt or pseudonymise personal data. In this way, we make it as difficult as possible for third parties to infer personal information from our data.
Art. 25 GDPR speaks here of “data protection through technology design and through data protection-friendly default settings” and means that one always thinks of security and corresponding security both with software (e.g. forms) and hardware (e.g. access to the server room). measures. If necessary, we will go into specific measures below.
TLS encryption with https
TLS, encryption and https all sound very technical and they are. We use HTTPS (the Hypertext Transfer Protocol Secure stands for "secure hypertext transfer protocol") to transmit data securely on the Internet.
This means that the complete transmission of all data from your browser to our web server is secured - nobody can "eavesdrop".
We have thus introduced an additional security layer and comply with data protection through technology design (Article 25 (1) GDPR ). By using TLS (Transport Layer Security), an encryption protocol for secure data transmission on the Internet, we can ensure the protection of confidential data.
You can recognize the use of this protection of data transmission by the small lock symbol in the top left of the browser, to the left of the Internet address (e.g. examplepage.de) and the use of the https scheme (instead of http) as part of our Internet address.
If you want to know more about encryption, we recommend a Google search for "Hypertext Transfer Protocol Secure wiki" to get good links to further information.
communication
communication summary
👥 Affected: Anyone who communicates with us by phone, email or online form
📓 Processed data: e.g. B. Telephone number, name, e-mail address, entered form data. More details can be found under the type of contact used
🤝 Purpose: Handling of communication with customers, business partners, etc.
📅 Duration of storage: Duration of the business case and the legal regulations
⚖️ Legal bases: Article 6(1)(a) GDPR (consent), Article 6(1)(b) GDPR (contract), Article 6(1)(f) GDPR (legitimate interests)
If you contact us and communicate by telephone, e-mail or online form, personal data may be processed.
The data will be processed for the handling and processing of your question and the related business transaction. The data is stored for as long as the law requires.
Affected people
All those who seek contact with us via the communication channels provided by us are affected by the processes mentioned.
phone
If you call us, the call data will be stored pseudonymously on the respective end device and with the telecommunications provider used. In addition, data such as name and telephone number can then be sent by e-mail and saved to answer enquiries. The data will be deleted as soon as the business case has ended and legal requirements permit.
If you communicate with us by e-mail, data may be stored on the respective end device (computer, laptop, smartphone,...) and data is stored on the e-mail server. The data will be deleted as soon as the business case has ended and legal requirements permit.
online forms
If you communicate with us using an online form, data will be stored on our web server and, if necessary, forwarded to an e-mail address from us. The data will be deleted as soon as the business case has ended and legal requirements permit.
legal bases
The processing of the data is based on the following legal bases:
Article 6 paragraph 1 lit.
Article 6(1)(b) GDPR (contract): There is a need to fulfill a contract with you or a processor, e.g. B. the telephone provider or we need the data for pre-contractual activities, such. B. the preparation of an offer, process;
Article 6 paragraph 1 lit. f GDPR (legitimate interests): We want to conduct customer inquiries and business communication in a professional framework. These are certain technical facilities such. E-mail programs, exchange servers and mobile phone operators are necessary in order to be able to communicate efficiently.
cookies
Cookies summary
👥 Affected: Visitors to the website
🤝 Purpose: depending on the specific cookie. More details can be found below or from the manufacturer of the software that sets the cookie.
📓 Processed data: Depending on the cookie used. More details can be found below or from the manufacturer of the software that sets the cookie.
📅 Storage duration: depending on the respective cookie, can vary from hours to years
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)
What are cookies?
Our website uses HTTP cookies to store user-specific data.
In the following we explain what cookies are and why they are used so that you can better understand the following data protection declaration.
Whenever you surf the Internet, you use a browser. Well-known browsers include Chrome, Safari, Firefox, Internet Explorer and Microsoft Edge. Most websites store small text files in your browser. These files are called cookies.
One thing cannot be denied: Cookies are really useful little helpers. Almost all websites use cookies. More precisely, they are HTTP cookies, as there are other cookies for other areas of application. HTTP cookies are small files that are stored on your computer by our website. These cookie files are automatically stored in the cookie folder, which is basically the "brain" of your browser. A cookie consists of a name and a value. When defining a cookie, one or more attributes must also be specified.
Cookies store certain user data from you, such as language or personal page settings. When you visit our site again, your browser transmits the "user-related" information back to our site. Thanks to cookies, our website knows who you are and offers you the settings you are used to. In some browsers each cookie has its own file, in others such as Firefox all cookies are stored in a single file.
The graphic below shows a possible interaction between a web browser such as B. Chrome and the web server. The web browser requests a website and receives a cookie from the server, which the browser uses again as soon as another page is requested.
There are both first-party cookies and third-party cookies. First-party cookies are created directly by our site, third-party cookies are created by partner websites (e.g. Google Analytics). Each cookie must be evaluated individually, since each cookie stores different data. The expiry time of a cookie also varies from a few minutes to a few years. Cookies are not software programs and do not contain viruses, Trojans or other "pests". Cookies also cannot access information on your PC.
For example, cookie data can look like this:
Name: _ga
Value: GA1.2.1326744211.152311852399-9
Purpose: Differentiation of website visitors
Expiry date: after 2 years
A browser should be able to support these minimum sizes:
At least 4096 bytes per cookie
At least 50 cookies per domain
At least 3000 cookies in total
What types of cookies are there?
The question of which cookies we use in particular depends on the services used and is clarified in the following sections of the data protection declaration. At this point we would like to briefly discuss the different types of HTTP cookies.
There are 4 types of cookies:
Essential cookies
These cookies are necessary to ensure basic functions of the website. For example, these cookies are needed if a user puts a product in the shopping cart, then continues surfing on other pages and only goes to the checkout later. These cookies do not delete the shopping cart, even if the user closes their browser window.
Functional cookies
These cookies collect information about user behavior and whether the user receives any error messages. In addition, these cookies are also used to measure the loading time and behavior of the website in different browsers.
Targeting cookies
These cookies ensure a better user experience. For example, entered locations, font sizes or form data are saved.
advertising cookies
These cookies are also called targeting cookies. They are used to provide the user with individually tailored advertising. This can be very useful, but also very annoying.
Usually, when you visit a website for the first time, you will be asked which of these types of cookies you would like to allow. And of course this decision is also stored in a cookie.
If you want to know more about cookies and are not afraid of technical documentation, we recommend https://tools.ietf.org/html/rfc6265 , the Internet Engineering Task Force (IETF) Request for Comments called “HTTP State Management Mechanism”.
Purpose of processing via cookies
The purpose ultimately depends on the respective cookie. More details can be found below or from the manufacturer of the software that sets the cookie.
Which data are processed?
Cookies are little helpers for many different tasks. Unfortunately, it is not possible to generalize which data is stored in cookies, but we will inform you about the processed or stored data in the following data protection declaration.
Storage duration of cookies
The storage period depends on the respective cookie and is specified below. Some cookies are deleted after less than an hour, others can remain stored on a computer for several years.
You can also influence the storage period yourself. You can manually delete all cookies at any time via your browser (see also "Right of objection" below). Furthermore, cookies that are based on consent will be deleted at the latest after you withdraw your consent, whereby the legality of storage remains unaffected until then.
Right to object - how can I delete cookies?
You decide for yourself how and whether you want to use cookies. Regardless of which service or website the cookies come from, you always have the option of deleting or deactivating cookies or only partially allowing them. For example, you can block third-party cookies but allow all other cookies.
If you want to find out which cookies have been stored in your browser, if you want to change or delete cookie settings, you can find this in your browser settings:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow the cookie or not. The procedure differs depending on the browser. It is best to look for the instructions in Google with the search term “Delete cookies Chrome” or “Deactivate cookies Chrome” in the case of a Chrome browser.
legal basis
The so-called “Cookie Guidelines” have been in place since 2009. It states that the storage of cookies requires your consent (Article 6 (1) (a) GDPR). Within the EU countries, however, there are still very different reactions to these directives. In Austria, however, this directive was implemented in Section 96 (3) of the Telecommunications Act (TKG). In Germany, the cookie guidelines have not been implemented as national law. Instead, this guideline was largely implemented in Section 15 (3) of the Telemedia Act (TMG).
For absolutely necessary cookies, even if no consent has been given. there are legitimate interests (Article 6 Para. 1 lit. f GDPR), which in most cases are of an economic nature. We want to provide visitors to our website with a pleasant user experience and certain cookies are often strictly necessary for this.
If cookies that are not absolutely necessary are used, this will only happen with your consent. In this respect, the legal basis is Article 6 (1) (a) GDPR.
In the following sections you will be informed in more detail about the use of cookies if the software used uses cookies.
web hosting
Web Hosting Summary
👥 Affected: Visitors to the website
🤝 Purpose: professional website hosting and operation security
📓 Processed data: IP address, time of website visit, browser used and other data. More details can be found below or from the web hosting provider used.
📅 Duration of storage: depends on the respective provider, but usually 2 weeks
⚖️ Legal basis: Art. 6 Para. 1 lit.f GDPR (legitimate interests)
What is web hosting?
When you visit websites today, certain information - including personal data - is automatically created and stored, including on this website. This data should be processed as sparingly as possible and only with justification. By the way, by website we mean the entirety of all web pages on a domain, ie everything from the start page (home page) to the very last sub-page (like this one). By domain we mean, for example, example.de or example.com.
When you want to view a website on a screen, you use a program called a web browser. You probably know a few web browsers by name: Google Chrome, Microsoft Edge, Mozilla Firefox, and Apple Safari.
This web browser needs to connect to another computer where the website's code is stored: the web server. The operation of a web server is a complicated and time-consuming task, which is why this is usually taken on by professional providers, the providers. These offer web hosting and thus ensure reliable and error-free storage of website data.
Personal data may be processed when the browser on your computer (desktop, laptop, smartphone) connects and during data transfer to and from the web server. On the one hand, your computer stores data, on the other hand, the web server also has to store data for a period of time in order to ensure proper operation.
As an illustration:
Why do we process personal data?
The purposes of data processing are:
Professional website hosting and operation security
to maintain operational and IT security
Anonymous evaluation of access behavior to improve our offer and, if necessary, for criminal prosecution or the pursuit of claims
Which data are processed?
Even while you are visiting our website, our web server, which is the computer on which this website is stored, usually automatically saves data such as
the complete internet address (URL) of the accessed website (e.g. https://www.beispielwebsite.de/beispielunterseite.html?tid=311852399)
Browser and browser version (e.g. Chrome 87)
the operating system used (e.g. Windows 10)
the address (URL) of the previously visited page (referrer URL) (e.g. https://www.beispielquellsite.de/vondabinichkommen.html/)
the hostname and IP address of the device being accessed from (e.g. COMPUTERNAME and 194.23.43.121)
Date and Time
in files, the so-called web server log files
How long is data stored?
As a rule, the above data is stored for two weeks and then automatically deleted. We do not pass on this data, but we cannot rule out that this data will be viewed by authorities in the event of illegal behavior.
In short: your visit is logged by our provider (company that runs our website on special computers (servers)), but we do not pass on your data without your consent!
legal basis
The lawfulness of the processing of personal data in the context of web hosting results from Article 6 Paragraph 1 lit. f GDPR (protection of legitimate interests), because the use of professional hosting with a provider is necessary to make the company safe and user-friendly on the Internet present and to be able to pursue attacks and claims from this if necessary.
There is usually a contract between us and the hosting provider for order processing in accordance with Art. 28 f. GDPR, which ensures compliance with data protection and guarantees data security.
Sentry Privacy Policy
We use Sentry, an error management tool, for our website. Service provider is the American company Sentry Inc., San Francisco, 132 Hawthorne St, San Francisco, USA.
Sentry also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Sentry uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Sentry to comply with the EU data protection level when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed through the use of Sentry in the data protection declaration at https://sentry.io/privacy/ .
United Domains Privacy Policy
We use United Domains for our website, including a web hosting provider. Service provider is the German company united-domains AG, Gautinger Straße 10, 82319 Starnberg, Germany. You can find out more about the data processed by using United Domains in the data protection declaration at https://www.united-domains.de/unternehmen/datenschutz/ .
Website modular systems
Website Builders Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as technical usage information such as browser activity, clickstream activity, session heat maps, as well as contact details, IP address or your geographic location. More details can be found below in this data protection declaration and in the data protection declaration of the providers.
📅 Storage duration: depends on the provider
⚖️ Legal bases: Article 6 paragraph 1 letter f GDPR (legitimate interests), Article 6 paragraph 1 letter a GDPR (consent)
What are website building blocks?
We use a modular website system for our website. Modular systems are special forms of a content management system (CMS). With a modular system, website operators can create a website very easily and without any programming knowledge. In many cases, web hosts also offer modular systems. By using a modular system, your personal data can also be collected, stored and processed. In this data protection text we give you general information about data processing by modular systems. You can find more information in the data protection declarations of the provider.
Why do we use website building blocks for our website?
The greatest advantage of a modular system is its ease of use. We want to offer you a clear, simple and well-arranged website that we can easily operate and maintain ourselves - without external support. A modular system now offers many helpful functions that we can use even without programming knowledge. This enables us to design our website according to our wishes and offer you an informative and pleasant time on our website.
What data is stored by a modular system?
Which data is stored exactly depends of course on the website building block system used. Each provider processes and collects different data from the website visitor. However, technical usage information such as the operating system, browser, screen resolution, language and keyboard settings, hosting provider and the date of your website visit are usually collected. Tracking data (e.g. browser activity, clickstream activities, session heat maps, etc.) can also be processed. In addition, personal data can also be recorded and stored. This is mostly contact information such as email address, telephone number (if you have provided it), IP address and geographic location data. You can find out exactly which data is stored in the data protection declaration of the provider.
How long and where is the data stored?
We will inform you below about the duration of the data processing in connection with the modular website system used, provided that we have further information on this. You will find detailed information about this in the provider's data protection declaration. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. It may be that the provider stores your data according to their own specifications, over which we have no influence.
Right to object
You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact those responsible for the modular website system used at any time. Contact details can be found either in our data protection declaration or on the website of the relevant provider.
You can delete, disable or manage cookies that providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that not all functions may then work as usual.
legal basis
We have a legitimate interest in using a modular website system to optimize our online service and present it in an efficient and user-friendly way for you. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use the modular system if you have given your consent.
Insofar as the processing of data is not absolutely necessary for the operation of the website, the data will only be processed on the basis of your consent. This applies in particular to tracking activities. In this respect, the legal basis is Article 6 (1) (a) GDPR.
With this data protection declaration, we have brought you closer to the most important general information about data processing. If you want to find out more about this, you will find further information - if available - in the following section or in the data protection declaration of the provider.
web analytics
Web Analytics Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Evaluation of visitor information to optimize the website.
📓 Data processed: Access statistics, which includes data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. More details can be found in the web analytics tool used in each case.
📅 Duration of storage: depends on the web analytics tool used
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is web analytics?
We use software on our website to evaluate the behavior of website visitors, referred to as web analytics or web analysis. In doing so, data is collected, which the respective analytical tool provider (also called tracking tool) stores, manages and processes. With the help of the data, analyzes of user behavior on our website are made and made available to us as the website operator. In addition, most tools offer various test options. For example, we can test which offers or content are best received by our visitors. For this we show you two different offers for a limited period of time. After the test (so-called A/B test), we know which product or content our website visitors find more interesting. For such test procedures, as well as for other analytics procedures, user profiles can also be created and the data stored in cookies.
Why do we run web analytics?
With our website we have a clear goal in mind: we want to deliver the best web offer on the market for our industry. In order to achieve this goal, on the one hand we want to offer the best and most interesting offer and on the other hand we want to make sure that you feel completely comfortable on our website. With the help of web analysis tools, we can take a closer look at the behavior of our website visitors and then improve our website for you and us accordingly. For example, we can see how old our visitors are on average, where they come from, when our website is visited the most or which content or products are particularly popular. All this information helps us to optimize the website and thus adapt it to your needs, interests and wishes in the best possible way.
Which data are processed?
Which data is stored exactly depends of course on the analysis tools used. However, what is usually saved is, for example, what content you view on our website, which buttons or links you click on, when you call up a page, which browser you use, which device (PC, tablet, smartphone, etc.) you use Visit the website or what computer system you are using. If you agree that location data may also be collected, these can also be processed by the web analysis tool provider.
Your IP address will also be saved. According to the General Data Protection Regulation (GDPR), IP addresses are personal data. However, your IP address is usually stored in pseudonymised form (i.e. in an unrecognizable and shortened form). For the purpose of testing, web analysis and web optimization, no direct data such as your name, age, address or e-mail address is stored. All of this data, if collected, is stored pseudonymised. This way you cannot be identified as a person.
The following example schematically shows how Google Analytics works as an example for client-based web tracking with Java Script code.
How long the respective data is stored always depends on the provider. Some cookies only store data for a few minutes or until you leave the website, other cookies can store data for several years.
Duration of data processing
We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, such as in the case of accounting, this storage period can also be exceeded.
Right to object
You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.
legal basis
The use of web analytics requires your consent, which we have obtained with our cookie popup. According to Art. 6 Para. 1 lit. a GDPR (consent), this consent represents the legal basis for the processing of personal data, as it may occur when it is collected by web analytics tools.
In addition to consent, there is a legitimate interest on our part in analyzing the behavior of website visitors and thus improving our offer technically and economically. With the help of web analytics, we can identify errors on the website, identify attacks and improve profitability. The legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use the tools if you have given your consent.
As web analytics tools use cookies, we also recommend that you read our general privacy policy on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.
Information on special web analytics tools, if available, can be found in the following sections.
Amazon Personalize Privacy Policy
We use Amazon Personalize, a real-time personalization program, on our website. Service provider is the American company Amazon Web Services, Inc., 410 Terry Avenue North, Seattle WA 98109, USA.
We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. The data processing is essentially done by Amazon Web Services. This can mean that data may not be processed and stored anonymously. In addition, US government authorities may have access to individual data. It may also happen that this data is linked to data from other Amazon services for which you have a user account.
You can find out more about the data processed by using Amazon Personalize in the privacy policy at https://d1.awsstatic.com/legal/privacypolicy/AWS_Privacy_Notice_English_2020-08-15.pdf .
Google Optimize Privacy Policy
We use Google Optimize, a website optimization tool, on our website. The service provider is the American company Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe.
Google also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Google uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Google to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using Google Optimize in the privacy policy at https://policies.google.com/privacy?hl=en-US .
Email Marketing
Email Marketing Summary
👥 Affected: Newsletter subscribers
🤝 Purpose: direct mail mail, notification of systemic events
📓 Processed data: Data entered during registration, but at least the email address. You can find more details on this with the email marketing tool used in each case.
📅 Storage duration: Duration of the existence of the subscription
⚖️ Legal bases: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is email marketing?
In order to always keep you up to date, we also use the possibility of e-mail marketing. If you have agreed to receive our e-mails or newsletters, your data will also be processed and stored. Email marketing is a subset of online marketing. This involves sending news or general information about a company, product or service via email to a specific group of people who are interested in it.
If you want to take part in our e-mail marketing (usually via newsletter), you usually just have to register with your e-mail address. To do this, fill out an online form and send it off. However, it can also happen that we ask you for your title and your name so that we can also write to you personally.
Basically, registering for newsletters works with the help of the so-called “double opt-in procedure”. After you have registered for our newsletter on our website, you will receive an e-mail confirming your subscription to the newsletter. This ensures that you own the e-mail address and that no one has signed up with someone else's e-mail address. We or a notification tool used by us logs every single registration. This is necessary so that we can also prove the legally correct registration process. As a rule, the time of registration, the time of registration confirmation and your IP address are saved. In addition, it is also logged if you make changes to your stored data.
Why do we use email marketing?
Of course, we want to stay in touch with you and always present you with the most important news about our company. Among other things, we use e-mail marketing – often just referred to as “newsletter” – as an essential part of our online marketing. If you consent to this or it is permitted by law, we will send you newsletters, system emails or other notifications by email. When we use the term "newsletter" in the following text, we mean mainly e-mails that are sent regularly. Of course we don't want to bother you in any way with our newsletter. That's why we always try to offer only relevant and interesting content. For example, you can find out more about our company, our services or products. Since we are always improving our offers, you will always find out via our newsletter when there is news or when we are currently offering special, lucrative promotions. If we commission a service provider who offers a professional sending tool for our e-mail marketing, we do this in order to be able to offer you fast and secure newsletters. The purpose of our e-mail marketing is basically to inform you about new offers and also to get closer to our business goals.
Which data are processed?
If you become a subscriber to our newsletter through our website, you confirm membership in an email list by email. In addition to your IP address and e-mail address, your title, your name, your address and your telephone number can also be saved. However, only if you agree to this data storage. The data marked as such are necessary so that you can participate in the service offered. Providing this information is voluntary, but not providing it will result in you not being able to use the service. In addition, information about your device or your preferred content can be stored on our website. For more information about how we store data when you visit a website, see the Automatic Data Storage section. We record your declaration of consent so that we can always prove that it complies with our laws.
Duration of data processing
If you remove your e-mail address from our e-mail/newsletter distribution list, we may store your address for up to three years on the basis of our legitimate interests so that we can still prove your consent at the time. We may only process this data if we have to defend ourselves against any claims.
However, if you confirm that you have given us your consent to subscribe to the newsletter, you can submit an individual deletion request at any time. If you object to the consent permanently, we reserve the right to save your e-mail address in a blacklist. As long as you have voluntarily subscribed to our newsletter, we will of course keep your e-mail address.
Right to object
You have the option to cancel your subscription to the newsletter at any time. All you have to do is revoke your consent to registering for the newsletter. This normally only takes a few seconds or one or two clicks. Most of the time you will find a link at the end of each email to unsubscribe from the newsletter. If you really cannot find the link in the newsletter, please contact us by email and we will immediately cancel your newsletter subscription.
legal basis
Our newsletter is sent on the basis of your consent (Article 6 (1) (a) GDPR). This means that we may only send you a newsletter if you have previously actively registered for it. If necessary, we can also send you advertising messages on the basis of § 7 Para. 3 UWG, provided that you have become our customer and have not objected to the use of your e-mail address for direct advertising.
Information on special e-mail marketing services and how they process personal data can be found - if available - in the following sections.
Online marketing
Online Marketing Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Evaluation of visitor information to optimize the website.
📓 Data processed: Access statistics, which includes data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. Personal data such as name or e-mail address can also be processed. More details can be found in the respective online marketing tool used.
📅 Duration of storage: depends on the online marketing tools used
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)
What is online marketing?
Online marketing refers to all measures that are carried out online in order to achieve marketing goals such as increasing brand awareness or closing a deal. Furthermore, our online marketing measures aim to draw people's attention to our website. In order to be able to show our offer to many interested people, we do online marketing. Most of the time it is online advertising, content marketing or search engine optimization. Personal data is also stored and processed so that we can use online marketing efficiently and in a targeted manner. On the one hand, the data helps us to show our content only to those people who are interested in it and, on the other hand, we can measure the advertising success of our online marketing measures.
Why do we use online marketing tools?
We want to show our website to everyone who is interested in what we have to offer. We are aware that this is not possible without deliberate measures. That's why we do online marketing. There are various tools that make it easier for us to work on our online marketing measures and, in addition, always provide suggestions for improvement via data. This allows us to target our campaigns more precisely to our target group. The purpose of these online marketing tools is ultimately to optimize our offer.
Which data are processed?
So that our online marketing works and the success of the measures can be measured, user profiles are created and data is stored, for example, in cookies (small text files). With the help of this data, we can not only place advertising in the classic way, but also display our content directly on our website in the way you prefer. There are various third-party tools that offer these functions and collect and store data from you accordingly. The named cookies store, for example, which web pages you visited on our website, how long you viewed these pages, which links or buttons you clicked or from which website you came to us. In addition, technical information can also be stored. For example, your IP address, which browser you use, which device you use to visit our website or the time when you accessed our website and when you left it again. If you have agreed that we may also determine your location, we can also store and process this.
Your IP address will be stored in pseudonymised form (i.e. abbreviated). Unique data that directly identifies you as a person, such as your name, address or email address, is only stored in a pseudonymised form as part of the advertising and online marketing process. So we cannot identify you as a person, we have only stored the pseudonymised, stored information in the user profiles.
The cookies may also be deployed, analyzed and used for advertising purposes on other websites that work with the same advertising tools. The data can then also be stored on the servers of the advertising tool providers.
In exceptional cases, unique data (name, e-mail address, etc.) can also be stored in the user profile. This storage occurs, for example, if you are a member of a social media channel that we use for our online marketing measures and the network connects previously received data with the user profile.
With all the advertising tools we use that store data from you on their servers, we only ever receive summarized information and never data that makes you identifiable as an individual. The data only show how well set advertising measures worked. For example, we can see what actions have persuaded you or other users to come to our website and purchase a service or product there. Based on the analyzes we can improve our advertising offer in the future and adapt it even more precisely to the needs and wishes of interested persons.
Duration of data processing
We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Data stored in cookies are stored for different lengths of time. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years. The respective data protection declarations of the individual providers usually provide you with precise information about the individual cookies that the provider uses.
Right to object
You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. The lawfulness of the processing up to the revocation remains unaffected.
Since cookies can usually be used with online marketing tools, we also recommend our general data protection declaration on cookies. To find out exactly what data is stored and processed by you, you should read the data protection declarations of the respective tools.
legal basis
If you have consented to the use of third-party providers, the legal basis for the relevant data processing is this consent. According to Article 6 Paragraph 1 lit.
We also have a legitimate interest in measuring online marketing measures in an anonymous form in order to use the data obtained to optimize our offer and our measures. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use the tools if you have given your consent.
Information on special online marketing tools - if available - can be found in the following sections.
Facebook Conversions API Privacy Policy
We use Facebook Conversions API, a server-side event tracking tool, on our website. Service provider is the American company Facebook Inc. For the European area, the company Facebook Ireland Ltd. (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland).
Facebook Conversions API also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Facebook Conversions API uses standard contractual clauses approved by the EU Commission (= Art. 46. Para 2 and 3 GDPR). These clauses oblige Facebook Conversions API to comply with the EU data protection level when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using the Facebook Conversions API in the privacy policy at https://www.facebook.com/about/privacy .
Facebook Custom Audiences Privacy Policy
We use Facebook Custom Audiences, a server-side event tracking tool, on our website. Service provider is the American company Facebook Inc. For the European area, the company Facebook Ireland Ltd. (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland).
Facebook also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Facebook uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Facebook to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using Facebook Custom Audiences in the privacy policy at https://www.facebook.com/about/privacy .
PayPal Marketing Solutions Privacy Policy
We use PayPal Marketing Solutions, a sales optimization tool, on our website. Service provider is the American company PayPal Pte. Ltd, 2211 North First Street, San Jose, California 95131, USA.
PayPal also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
PayPal uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige PayPal to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using PayPal Marketing Solutions in the Privacy Policy at https://www.paypal.com/c2/webapps/mpp/ua/privacy-full .
Pinterest Web Analytics Privacy Policy
We use Pinterest Web Analytics, a web analysis program, on our website. The service provider is the American company Pinterest Inc. The company also has an Irish registered office at Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.
Pinterest also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Pinterest uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Pinterest to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using Pinterest Web Analytics in the privacy policy at https://policy.pinterest.com/de/privacy-policy .
Google Ads (Google AdWords) Conversion Tracking Privacy Policy
Google Ads (Google AdWords) Conversion Tracking Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: economic success and the optimization of our service.
📓 Data processed: Access statistics, which includes data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. Personal data such as name or e-mail address can also be processed.
📅 Storage period: Conversion cookies usually expire after 30 days and do not transmit any personal data
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)
What is Google Ads conversion tracking?
We use Google Ads (formerly Google AdWords) as an online marketing measure to advertise our products and services. We want to make more people aware of the high quality of our offers on the Internet. As part of our advertising measures through Google Ads, we use conversion tracking from Google Inc. on our website. In Europe, however, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. This free tracking tool allows us to better tailor our advertising to your interests and needs. In the following article we want to go into more detail about why we use conversion tracking, what data is stored and how you can prevent this data storage.
Google Ads (formerly Google AdWords) is the in-house online advertising system from Google Inc. We are convinced of the quality of our offer and want as many people as possible to get to know our website. In the online area, Google Ads offers the best platform for this. Of course, we also want to get a precise overview of the cost-benefit factor of our advertising campaigns. That's why we use the Google Ads conversion tracking tool.
But what exactly is a conversion? A conversion occurs when you change from a purely interested website visitor to an acting visitor. This always happens when you click on our ad and then perform another action, such as visiting our website. We use Google's conversion tracking tool to record what happens after a user clicks on our Google Ads ad. For example, we can see whether products are being purchased, services are being used or whether users have signed up for our newsletter.
Why do we use Google Ads conversion tracking on our website?
We use Google Ads to draw attention to our offer on other websites. The aim is that our advertising campaigns really only reach those people who are interested in our offers. With the conversion tracking tool, we see which keywords, ads, ad groups and campaigns lead to the desired customer actions. We see how many customers interact with our ads on a device and then convert. This data enables us to calculate our cost-benefit factor, measure the success of individual advertising measures and consequently optimize our online marketing measures. With the help of the data obtained, we can also make our website more interesting for you and adapt our advertising offer even more individually to your needs.
What data is stored with Google Ads conversion tracking?
We have embedded a conversion tracking tag or code snippet on our website to better analyze certain user actions. If you now click on one of our Google Ads ads, the "Conversion" cookie from a Google domain will be stored on your computer (usually in the browser) or mobile device. Cookies are small text files that store information on your computer.
Here is the data of the most important cookies for Google's conversion tracking:
Name: conversion
Value: EhMI_aySuoyv4gIVled3Ch0llweVGAEgt-mr6aXd7dYlSAGQ311852399-3
Purpose: This cookie saves every conversion that you make on our site after you came to us via a Google Ad.
Expiry date: after 3 months
Name: _gac
Value: 1.1558695989.EAIaIQobChMIiOmEgYO04gIVj5AYCh2CBAPrEAAYASAAEgIYQfD_BwE
Purpose: This is a classic Google Analytics cookie and is used to record various actions on our website.
Expiry date: after 3 months
Note: The _gac cookie only appears in connection with Google Analytics. The above list does not claim to be complete, since Google also uses other cookies for analytical evaluation.
As soon as you complete an action on our website, Google recognizes the cookie and saves your action as a so-called conversion. As long as you surf our website and the cookie has not yet expired, we and Google will recognize that you have found us via our Google Ads ad. The cookie is read and sent back to Google Ads with the conversion data. It is also possible that other cookies are used to measure conversions. Google Ads conversion tracking can be further refined and improved with the help of Google Analytics. For ads that Google displays in various places on the web, cookies with the name “__gads” or “_gac” may be set under our domain. Since September 2017, analytics.js has been storing various campaign information with the _gac cookie. The cookie saves this data as soon as you visit one of our pages for which Google Ads automatic tagging has been set up. Unlike cookies set for Google domains, Google can only read these conversion cookies when you are on our website. We do not collect or receive any personal data. We get a report from Google with statistical evaluations. For example, we learn the total number of users who clicked on our ad and we see which advertising measures were well received.
How long and where is the data stored?
At this point we would like to point out that we have no influence on how Google uses the collected data. According to Google, the data is encrypted and stored on secure servers. In most cases, conversion cookies expire after 30 days and do not transmit any personal data. The cookies named "Conversion" and "_gac" (used in connection with Google Analytics) have an expiry date of 3 months.
How can I delete my data or prevent data storage?
You have the option not to participate in Google Ads conversion tracking. If you deactivate the Google conversion tracking cookie via your browser, you block the conversion tracking. In this case, you will not be included in the statistics of the tracking tool. You can change the cookie settings in your browser at any time. Each browser works a little differently. Here are instructions on how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow the cookie or not. Downloading and installing this browser plug-in from https://support.google.com/ads/answer/7395996 will also disable all "advertising cookies". Keep in mind that by disabling these cookies you will not prevent the ads, only the personalized advertising.
legal basis
If you have consented to the use of Google Ads Conversion Tracking, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.
We also have a legitimate interest in using Google Ads Conversion Tracking to optimize our online service and our marketing activities. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Google Ads Conversion Tracking if you have given your consent.
Google also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Google uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Google to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
If you would like to find out more about data protection at Google, we recommend Google's general data protection declaration: https://policies.google.com/privacy?hl=de .
Google AdSense Privacy Policy
Google AdSense Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: economic success and the optimization of our service.
📓 Data processed: Access statistics, which includes data such as access locations, device data, access duration and time, navigation behavior, click behavior and IP addresses. Personal data such as name or e-mail address can also be processed.
📅 Duration of storage: depends on the cookies used and the data stored
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)
What is Google AdSense?
We use Google AdSense on this website. This is an advertising program from Google Inc. In Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With Google AdSense, we can display advertisements on this website that match our topic. We offer you advertisements that ideally represent real added value for you. In the course of this data protection text about Google AdSense, we will explain to you why we use Google AdSense on our website, which of your data is processed and stored and how you can prevent this data storage.
The Google AdSense advertising program has been around since 2003. In contrast to Google Ads (formerly: Google AdWords), you cannot place your own advertising here. Advertisements on websites such as ours are played out via Google AdSense. The biggest advantage of this advertising service compared to some others is that Google AdSense only shows you ads that match our content. Google has its own algorithm that calculates which ads you see. Of course, we only want to show you advertising that interests you and offers added value. Based on your interests or your user behavior and based on our offer, Google checks which advertisements are suitable for our website and for our users. At this point we would also like to mention that we are not responsible for the selection of advertisements. With our website we only offer the advertising space. The selection of the displayed advertising is made by Google. Since August 2013, the ads have also been adapted to the respective user interface. This means that whether you visit our website from your smartphone, PC or laptop, the ads adapt to your end device.
Why do we use Google AdSense on our website?
Running a quality website takes a lot of dedication and effort. Basically, we never finish working on our website. We always try to maintain our site and keep it as up-to-date as possible. Of course, we also want to achieve economic success with this work. That's why we chose advertising as a source of income. However, the most important thing for us is that these ads do not disturb your visit to our website. With the help of Google AdSense, you will only be offered advertising that matches our topics and your interests.
Similar to how Google indexes a website, a bot examines the appropriate content and offers on the page. The content of the advertisements is then adapted and presented. In addition to overlapping content between ads and website offerings, AdSense also supports interest-based targeting. This means that Google also uses your data to offer advertising tailored to you. In this way you receive advertising that ideally offers you real added value and we have a better chance of earning a little something.
What data is stored by Google AdSense?
Cookies are used, among other things, so that Google AdSense can display tailor-made advertising tailored to you. Cookies are small text files that store certain information on your computer.
In AdSense, cookies are intended to enable better advertising. The cookies do not contain any personally identifiable data. It should be noted, however, that Google considers data such as "pseudonymous cookie IDs" (name or another identification feature is replaced by a pseudonym) or IP addresses as non-personally identifiable information. However, within the framework of the GDPR, this data can be considered personal data. Google AdSense sends a cookie to the browser after every impression (this is always the case when you see an ad), every click and every other activity that leads to a call to the Google AdSense servers. If the browser accepts the cookie, it will be saved there.
As part of AdSense, third-party providers may be able to place and read cookies in your browser or use web beacons to store data that they receive from the display of ads on the website. Web beacons are small graphics that analyze and record the log file. This analysis enables a statistical evaluation for online marketing.
Google can use these cookies to collect certain information about your user behavior on our website. These include:
Information on how to deal with an ad (clicks, impressions, mouse movements)
Information as to whether an advertisement has already appeared in your browser at an earlier time. This data helps to stop showing you an ad more often.
In doing so, Google analyzes and evaluates the data on the advertising material displayed and your IP address. Google uses the data primarily to measure the effectiveness of an ad and to improve the advertising offer. This data is not linked to any personally identifiable information that Google may have about you through other Google services.
Below we present cookies that Google AdSense uses for tracking purposes. Here we refer to a test website that only has Google AdSense installed:
Name: uid
Value: 891269189311852399-8
Purpose: The cookie is stored under the domain adform.net. It provides a uniquely assigned, machine-generated user ID and collects data about activity on our website.
Expiry date: after 2 months
Name: C
value: 1
Purpose: This cookie identifies whether your browser accepts cookies. The cookie is stored under the domain track.adform.net.
Expiry date: after 1 month
Name: cid
Value: 8912691894970695056,0,0,0,0
Purpose: This cookie is stored under the domain track.adform.net, stands for client ID and is used to improve advertising for you. It can direct more relevant advertisements to the visitor and helps improve campaign performance reports.
Expiry date: after 2 months
Name: IDE
Value: zOtj4TWxwbFDjaATZ2TzNaQmxrU311852399-1
Purpose: The cookie is stored under the domain doubleclick.net. It serves to register your actions after the advertisement or after clicking on the advertisement. This allows us to measure how well an ad is received by our visitors.
Expiry date: after 1 month
Name: test_cookie
Value: not specified
Purpose: You can use the "test_cookies" to check whether your browser supports cookies at all. The cookie is stored under the domain doubleclick.net.
Expiry date: after 1 month
Name: CT592996
Value:733366
Purpose: Is stored under the domain adform.net. The cookie is set as soon as you click on an advertisement. We were not able to find out more detailed information about the use of this cookie.
Expiry date: after one hour
Note: This list cannot claim to be complete, as experience has shown that Google changes the choice of its cookies again and again.
How long and where is the data stored?
Google collects your IP address and various activities that you carry out on the website. Cookies store this information about the interactions on our website. According to Google, the company securely collects and stores the information provided on its in-house Google servers in the United States.
If you do not have a Google account or are not logged in, Google usually stores the collected data on your browser with a unique identifier (ID). The unique IDs stored in cookies are used, for example, to ensure personalized advertising. If you are logged into a Google account, Google may also collect personal data.
You can delete some of the data stored by Google at any time (see next section). A lot of information stored in cookies is automatically deleted after a certain period of time. However, there is also data that is stored by Google over a longer period of time. This is the case if Google has to store certain data for an indefinite longer period for economic or legal reasons.
How can I delete my data or prevent data storage?
You always have the option of deleting or deactivating cookies that are on your computer. Exactly how this works depends on your browser.
Here are instructions on how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow the cookie or not. Downloading and installing this browser plug-in from https://support.google.com/ads/answer/7395996 will also disable all "advertising cookies". Keep in mind that by disabling these cookies you will not prevent the ads, only the personalized advertising.
If you have a Google account, you can opt out of personalized advertising on the website https://adssettings.google.com/authenticated . Here, too, you will continue to see ads, but these will no longer be tailored to your interests. However, the ads are displayed based on a few factors, such as your location, browser type, and search terms used.
legal basis
If you have consented to the use of Google AdSense, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.
We also have a legitimate interest in using Google AdSense to optimize our online service and our marketing activities. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Google AdSense if you have given your consent.
Google also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Google uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Google to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can read about what data Google collects and what they use this data for at https://www.google.com/intl/de/policies/privacy/ .
Cookie Consent Management Platform
Cookie Consent Management Platform Summary
👥 Affected: Website visitors
🤝 Purpose: Obtaining and managing consent to certain cookies and thus the use of certain tools
📓 Processed data: Data for managing the set cookie settings such as IP address, time of consent, type of consent, individual consents. You can find more details on this for the tool used in each case.
📅 Duration of storage: Depends on the tool used, you have to be prepared for periods of several years
⚖️ Legal bases: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit.f GDPR (legitimate interests)
What is a Cookie Consent Management Platform?
We use Consent Management Platform (CMP) software on our website, which makes it easier for us and you to handle the scripts and cookies used correctly and securely. The software automatically creates a cookie pop-up, scans and controls all scripts and cookies, offers you cookie consent required by data protection law and helps us and you to keep track of all cookies. Most cookie consent management tools identify and categorize all existing cookies. As a website visitor, you then decide for yourself whether and which scripts and cookies you want to allow or not. The following graphic shows the relationship between browser, web server and CMP.
Why do we use a cookie management tool?
Our goal is to offer you the best possible transparency in the area of data protection. We are also legally obliged to do so. We want to inform you as well as possible about all tools and all cookies that can store and process data from you. It is also your right to decide which cookies you accept and which you do not. In order to grant you this right, we first need to know exactly which cookies landed on our website in the first place. Thanks to a cookie management tool, which regularly scans the website for all existing cookies, we know about all cookies and can provide you with GDPR-compliant information about them. You can then accept or reject cookies via the consent system.
Which data are processed?
As part of our cookie management tool, you can manage each individual cookie yourself and have complete control over the storage and processing of your data. The declaration of your consent will be saved so that we do not have to ask you each time you visit our website and we can also prove your consent if required by law. This is stored either in an opt-in cookie or on a server. Depending on the provider of the cookie management tool, the storage period of your cookie consent varies. This data (e.g. pseudonymous user ID, time of consent, detailed information on the cookie categories or tools, browser, device information) is usually stored for up to two years.
Duration of data processing
We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. Data stored in cookies are stored for different lengths of time. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years. The exact duration of the data processing depends on the tool used, in most cases you should be prepared for a storage period of several years. In the respective data protection declarations of the individual providers you will usually receive precise information about the duration of the data processing.
Right to object
You also have the right and the opportunity to revoke your consent to the use of cookies at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser.
Information on special cookie management tools, if available, can be found in the following sections.
legal basis
If you agree to cookies, your personal data will be processed and stored via these cookies. If we are allowed to use cookies with your consent (Article 6 Para. 1 lit. a GDPR), this consent is also the legal basis for the use of cookies or the processing of your data. In order to be able to manage the consent to cookies and to enable you to give your consent, a cookie consent management platform software is used. The use of this software enables us to operate the website in an efficient, legally compliant manner, which represents a legitimate interest (Article 6 (1) (f) GDPR).
payment provider
Payment Provider Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: To enable and optimize the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
More details can be found in the respective payment provider tool used.
📅 Storage duration: depends on the payment provider used
⚖️ Legal bases: Art. 6 (1) (b) GDPR (performance of a contract)
What is a payment provider?
We use online payment systems on our website, which enable us and you to make a secure and smooth payment process. Among other things, personal data can be sent to the respective payment provider, stored and processed there. Payment providers are online payment systems that enable you to place an order via online banking. The payment processing is carried out by the payment provider you have chosen. We will then receive information about the payment made. Any user who has an active online banking account with PIN and TAN can use this method. There are hardly any banks that do not offer or accept such payment methods.
Why do we use payment providers on our website?
Of course, we want to offer the best possible service with our website and our integrated online shop, so that you feel comfortable on our site and use our offers. We know that your time is precious and that payment processing in particular has to work quickly and smoothly. For these reasons, we offer you various payment providers. You can choose your preferred payment provider and pay in the usual way.
Which data are processed?
Which data is processed exactly depends on the respective payment provider. Basically, however, data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.) are stored. This is necessary data in order to be able to carry out a transaction at all. In addition, any contract data and user data, such as when you visit our website, what content you are interested in or which subpages you click on, can also be stored. Most payment providers also store your IP address and information about the computer you are using.
The data is usually stored and processed on the servers of the payment providers. As the website operator, we do not receive this data. We are only informed whether the payment worked or not. For identity and credit checks, payment providers may forward data to the appropriate authority. The business and data protection principles of the respective provider always apply to all payment transactions. Therefore, please always take a look at the general terms and conditions and the data protection declaration of the payment provider. You also have the right, for example, to have data deleted or corrected at any time. Please contact the respective service provider regarding your rights (right of withdrawal, right to information and right to be affected).
Duration of data processing
We will inform you below about the duration of data processing if we have further information on this. In general, we only process personal data for as long as is absolutely necessary for the provision of our services and products. If it is required by law, for example in the case of accounting, this storage period can also be exceeded. We keep accounting documents (invoices, contractual documents, account statements, etc.) belonging to a contract for 10 years (§ 147 AO) and other relevant business documents for 6 years (§ 247 HGB) after they have been incurred.
Right to object
You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the person responsible for the payment provider used at any time. You can find contact details either in our specific privacy policy or on the website of the relevant payment provider.
You can delete, disable or manage cookies that payment providers use for their functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work.
legal basis
We therefore offer other payment service providers in addition to the conventional bank/credit institutions for the processing of contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO). The data protection declarations of the individual payment providers (such as Amazon Payments, Apple Pay or Discover) provide you with a detailed overview of data processing and data storage. In addition, you can always contact the person responsible if you have any questions about data protection-related topics.
Information on the special payment providers - if available - can be found in the following sections.
American Express Privacy Policy
We use American Express, a global financial service provider, on our website. Service provider is the American company American Express Company. The company American Express Europe SA (Avenida Partenón 12-14, 28042, Madrid, Spain) is responsible for Europe.
American Express also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
American Express uses standard contractual clauses approved by the EU Commission (= Art. 46 Para. 2 and 3 GDPR). These clauses oblige American Express to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using American Express in the privacy policy at https://www.americanexpress.com/de/legal/online-datenschutzerklarung.html .
giropay privacy policy
We use the online payment provider giropay on our website. Service provider is the German company paydirekt GmbH, Stephanstraße 14-16, 60313 Frankfurt am Main, Germany. You can find out more about the data processed by using giropay in the data protection declaration at https://www.giropay.de/rechts/datenschutzerklaerung/ .
Mastercard Privacy Policy
We use the payment service provider Mastercard on our website. The service provider is the American company Mastercard Inc. The company Mastercard Europe SA (Chaussée de Tervuren 198A, B-1410 Waterloo, Belgium) is responsible for the European area.
Mastercard also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Mastercard uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Mastercard to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using Mastercard in the privacy policy at https://www.mastercard.de/de-de/datenschutz.html .
PayPal Privacy Policy
We use the online payment service PayPal on our website. The service provider is the American company PayPal Inc. The company PayPal Europe (S.à rl et Cie, SCA, 22-24 Boulevard Royal, L-2449 Luxembourg) is responsible for the European area.
PayPal also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
PayPal uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige PayPal to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using PayPal in the privacy policy at https://www.paypal.com/de/webapps/mpp/ua/privacy-full .
Visa Privacy Policy
We use Visa, a global payment provider, on our website. The service provider is the American company Visa Inc. The company Visa Europe Services Inc. (1 Sheldon Square, London W2 6TT, Great Britain) is responsible for the European area.
Visa also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Visa uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Visa to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the data processed by using Visa in the privacy policy at https://www.visa.de/bedingungen/visa-privacy-center.html .
Klarna Checkout Privacy Policy
Klarna Checkout Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimizing the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
More details can be found below in this data protection declaration.
📅 Storage period: Data is stored as long as Klarna needs it for the processing purpose.
⚖️ Legal basis: Article 6 (1) (c) GDPR (legal obligation), Article 6 (1) (f) GDPR (legitimate interests)
What is Klarna Checkout?
We use the Klarna Checkout online payment system from the Swedish company Klarna Bank AB on our website. Klarna Bank has its main office at Sveavägen 46, 111 34 Stockholm, Sweden. If you decide to use this service, personal data, among other things, will be sent to Klarna, stored and processed. In this data protection declaration we would like to give you an overview of data processing by Klarna.
Klarna Checkout is a payment system for orders in an online shop. The user selects the payment method and Klarna Checkout takes over the entire payment process. Once a user has made a payment via the checkout system and entered the relevant data, future online purchases can be made even faster and easier. The Klarna system then recognizes the existing customer after entering the e-mail address and postal code.
Why do we use Klarna Checkout for our website?
Our goal with our website and our integrated online shop is to offer you the best possible service. In addition to the overall experience on the website and our offers, this also includes smooth, fast and secure payment processing for your orders. To ensure this, we use the Klarna Checkout payment system.
What data is stored by Klarna Checkout?
As soon as you opt for the Klarna payment service and pay using the Klarna Checkout payment method, you also transmit personal data to the company. Technical data such as browser type, operating system, our Internet address, date and time, language settings, time zone settings and IP address are collected from you on the Klarna checkout page and transmitted to the Klarna servers and stored there. This data is also saved if you have not yet completed an order.
If you order a product or service through our shop, you must enter your personal data in the fields provided. This data is processed by Klarna for payment processing. The following personal data (as well as general product information) can be stored and processed by Klarna for credit and identity checks:
Contact information: name, date of birth, national ID number, title, billing and shipping address, email address, phone number, nationality or salary.
Payment information such as credit card details or your bank account number
Product information such as tracking number, type of item and price of the product
In addition, there is also data that can be collected optionally, if you consciously decide to do so. These are, for example, political, religious or ideological beliefs or various health data.
In addition to the data mentioned above, Klarna can also collect data about the goods or services that you buy or order, itself or through third parties (such as through us or through public databases). This can be, for example, the tracking number or the type of item ordered, but also information about your creditworthiness, your income or the granting of credit. Klarna may also share your personal information with service providers such as software providers, data storage providers or us as a retailer.
When data is automatically entered into a form, cookies are always involved. If you do not want to use this function, you can deactivate these cookies at any time. Further down in the text you will find instructions on how to delete, deactivate or manage cookies in your browser. Our tests have shown that Klarna does not set any cookies directly. If you choose the payment method “Klarna Sofort” and click on “Order”, you will be redirected to the Sofort website. After the successful payment you will come to our thank you page. There the following cookie is set by sofort.com:
Name: SOFUEB
Value: e8cipp378mdscn9e17kajlfhv7311852399-4
Purpose: This cookie saves your session ID.
Expiry date: after the browser session has ended
How long and where is the data stored?
Klarna endeavors to store your data only within the EU or the European Economic Area (EEA). However, data may also be transferred outside the EU/EEA. When that happens, Klarna ensures that data protection is in line with the GDPR and the third country is subject to an adequacy decision by the European Union. The data is always stored as long as Klarna needs it for the processing purpose.
How can I delete my data or prevent data storage?
You can revoke your consent to Klarna processing personal data at any time. You always have the right to information, correction and deletion of your personal data. All you have to do is contact the company or the company's data protection team by sending an email to datenschutz@klarna.de . Via the Klarna website "My privacy request" you can also contact Klarna directly.
You can delete, deactivate or manage cookies that Klarna may use for its functions in your browser. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
legal basis
In addition to the conventional bank/credit institutions, we also offer the payment service provider Klarna Checkout for the processing of contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO).
We hope to have given you a good overview of data processing by Klarna. If you want to find out more about how your data is handled, we recommend the Klarna data protection declaration at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy .
Stripe Privacy Policy
Stripe Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimizing the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
You can find more details on this further under in this data protection declaration
📅 Storage duration: Data is stored until the cooperation with Stripe is terminated
⚖️ Legal bases: Article 6 paragraph 1 letter b GDPR (contract execution), Article 6 paragraph 1 letter a GDPR (consent)
What is stripe?
We use a payment tool from the American technology company and online payment service Stripe on our website. Stripe Payments Europe (Europe Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland) is responsible for customers within the EU. This means that if you choose Stripe as your payment method, your payment will be processed via Stripe Payments. Data required for the payment process is forwarded to Stripe and stored. In this data protection declaration we give you an overview of this data processing and storage by Stripe and explain why we use Stripe on our website.
The technology company Stripe offers payment solutions for online payments. With Stripe it is possible to accept credit and debit card payments in our web shop. Stripe handles the entire payment process. A big advantage of Stripe is that you never have to leave our website or shop during the payment process and the payment is processed very quickly.
Why do we use Stripe for our website?
Of course, we want to offer the best possible service with our website and our integrated online shop, so that you feel comfortable on our site and use our offers. We know that your time is valuable and that payment processing in particular must therefore work quickly and smoothly. In addition to our other payment providers, we have found a partner in Stripe that guarantees secure and fast payment processing.
What data does Stripe store?
If you choose Stripe as your payment method, your personal data will also be transmitted to Stripe and stored there. This is transaction data. This information includes, for example, the payment method (i.e. credit card, debit card or account number), sort code, currency, amount and date of payment. A transaction may also include your name, email address, billing or shipping address, and sometimes your transaction history. This data is required for authentication. Furthermore, for fraud prevention, financial reporting and to be able to fully offer its own services, Stripe can also use technical data about your device (such as IP address) Enter your name, address, phone number and your country.
Stripe does not sell any of your data to independent third parties, such as marketing agencies or other companies unrelated to Stripe. However, the data may be forwarded to internal departments, a limited number of external Stripe partners or to comply with legal regulations. Stripe also uses cookies to collect data. Here is a selection of cookies that Stripe can set during the payment process:
Name: m
Value: edd716e9-d28b-46f7-8a55-e05f1779e84e040456311852399-5
Purpose: This cookie appears when you select the payment method. It saves and recognizes whether you access our website via a PC, tablet or smartphone.
Expiry date: after 2 years
Name: __stripe_mid
Value: fc30f52c-b006-4722-af61-a7419a5b8819875de9311852399-1
Purpose: In order to be able to carry out a credit card transaction, this cookie is required. To do this, the cookie stores your session ID.
Expiry date: after one year
Name: __stripe_sid
Value: 6fee719a-c67c-4ed2-b583-6a9a50895b122753fe
Purpose: This cookie also stores your ID and is used by Stripe for the payment process on our website.
Expiry date: after the session expires
How long and where is the data stored?
Personal data is generally stored for the duration of the service provision. This means that the data will be stored until we terminate the cooperation with Stripe. However, in order to fulfill legal and official obligations, Stripe can also store personal data for the duration of the service provision. Since Stripe is a global company, data may also be stored in any country where Stripe offers services. This means that data can also be stored outside of your country, for example in the USA.
How can I delete my data or prevent data storage?
Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may not simply be transferred to unsafe third countries, stored there and processed unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.
You always have the right to information, correction and deletion of your personal data. If you have any questions, you can also contact the Stripe team at any time via https://support.stripe.com/contact/email .
You can delete, disable or manage cookies that Stripe uses for its functions in your browser. Depending on which browser you use, this works in different ways. Please note, however, that the payment process may then no longer work. The following instructions show how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
legal basis
In addition to the conventional bank/credit institutions, we also offer the payment service provider Sofortüberweisung for the processing of contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO). The successful use of the service also requires your consent (Art. 6 Para. 1 lit. a DSGVO), insofar as the use of cookies is necessary for the use.
Stripe also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Stripe uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Stripe to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
We have now given you a general overview of how Stripe processes and stores data. If you want to obtain even more and more precise information, the detailed Stripe data protection declaration at https://stripe.com/at/privacy will help you as a good source.
Immediate transfer privacy policy
Sofortüberweisung Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimizing the payment process on our website
📓 Processed data: Data such as name, address, bank details (account number, credit card number, passwords, TANs, etc.), IP address and contract data
More details can be found below in the data protection declaration
📅 Storage period: Data is stored within the legal retention period
⚖️ Legal basis: Article 6 (1) (c) GDPR (legal obligation), Article 6 (1) (f) GDPR (legitimate interests)
What is an "instant transfer"?
On our website we offer the payment method "Sofortüberweisung" from Sofort GmbH for cashless payment. Sofort GmbH has belonged to the Swedish company Klarna since 2014, but is based in Germany, Theresienhöhe 12, 80339 Munich.
If you decide to use this payment method, personal data will also be transmitted to Sofort GmbH or Klarna, stored and processed there. With this data protection text we give you an overview of the data processing by Sofort GmbH.
Sofortüberweisung is an online payment system that allows you to place an order via online banking. The payment processing is carried out by Sofort GmbH and we immediately receive information about the payment made. Any user who has an active online banking account with PIN and TAN can use this method. Only a few banks still do not support this payment method.
Why do we use "Sofortüberweisung" on our website?
Our goal with our website and our integrated online shop is to offer you the best possible service. In addition to the overall experience on the website and our offers, this also includes smooth, fast and secure payment processing for your orders. To ensure this, we use "Sofortüberweisung" as the payment system.
What data is stored by "Sofortüberweisung"?
If you carry out an immediate transfer via the Sofort/Klarna service, data such as name, account number, bank code, subject, amount and date are stored on the company's servers. We also receive this information via the payment confirmation.
As part of the account coverage check, Sofort GmbH checks whether your account balance and overdraft facility cover the payment amount. In some cases, it is also checked whether instant transfers have been successfully carried out in the last 30 days. Furthermore, your user identification (such as user number or contract number) in abbreviated (“hashed”) form and your IP address are collected and stored. In the case of SEPA transfers, the BIC and IBAN are also saved.
According to the company, no other personal data (such as account balances, sales data, credit limits, account lists, mobile phone numbers, authentication certificates, security codes or PIN/TAN) are collected, stored or passed on to third parties.
Sofortüberweisung also uses cookies to make our own service more user-friendly. When you order a product, you will be redirected to the Sofort or Klarna website. After successful payment you will be redirected to our thank you page. The following three cookies are set here:
Name: SOFUEB
Value: e8cipp378mdscn9e17kajlfhv7311852399-5
Purpose: This cookie saves your session ID.
Expiry date: after the browser session has ended
Name: User[user_cookie_rules]
value: 1
Purpose: This cookie saves your consent to the use of cookies.
Expiry date: after 10 years
Name: _ga
Value: GA1.2.69759879.1589470706
Purpose: By default, analytics.js uses the _ga cookie to save the user ID. Basically, it serves to differentiate between website visitors. This is a cookie from Google Analytics.
Expiry date: after 2 years
Note: The cookies listed here do not claim to be complete. It is always possible that Sofortüberweisung also uses other cookies.
How long and where is the data stored?
All data collected is stored within the legal retention period. This obligation can last between three and ten years.
Klarna/Sofort GmbH tries to store data only within the EU or the European Economic Area (EEA). If data is transferred outside of the EU/EEA, data protection must comply with the GDPR and the country must be in an EU adequacy decision.
How can I delete my data or prevent data storage?
You can revoke your consent to Klarna processing personal data at any time. You always have the right to information, correction and deletion of your personal data. To do this, you can simply contact the company's data protection team by sending an email to datenschutz@sofort.com.
You can manage, delete or deactivate possible cookies used by Sofortüberweisung in your browser. This works in different ways depending on your preferred browser. The following instructions show how to manage cookies in the most common browsers:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
legal basis
In addition to the conventional bank/credit institutions, we also offer the payment service provider Sofortüberweisung for the processing of contractual or legal relationships (Art. 6 Para. 1 lit. b DSGVO). The successful use of the service also requires your consent (Art. 6 Para. 1 lit. a DSGVO), insofar as the use of cookies is necessary for the use.
If you want to find out more about the data processing by the company Sofort GmbH, we recommend the data protection declaration at https://www.sofort.de/datenschutz.html .
Facebook Privacy Policy
Facebook Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: data such as customer data, user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Storage period: until the data is no longer useful for Facebook's purposes
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What are Facebook tools?
We use selected Facebook tools on our website. Facebook is a social media network operated by Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. These tools allow us to offer you and people who are interested in our products and services the best possible offer.
If data is collected and forwarded from you via our embedded Facebook elements or via our Facebook page (fan page), both we and Facebook Ireland Ltd. responsible for. Facebook is solely responsible for the further processing of this data. Our shared commitments have also been enshrined in a publicly available agreement at https://www.facebook.com/legal/controller_addendum . This states, for example, that we must clearly inform you about the use of Facebook tools on our site. Furthermore, we are also responsible for ensuring that the tools are securely integrated into our website in accordance with data protection law. Facebook, on the other hand, is responsible for the data security of Facebook products, for example. If you have any questions about data collection and data processing by Facebook, you can contact the company directly. If you address the question to us, we are obliged to forward it to Facebook.
Below we provide an overview of the various Facebook tools, what data is sent to Facebook and how you can delete this data.
In addition to many other products, Facebook also offers the so-called “Facebook Business Tools”. This is the official name of Facebook. But since the term is hardly known, we decided to just call them Facebook tools. These include, among others:
Facebook pixel
social plug-ins (such as the "Like" or "Share" button)
Facebook login
Account Kit
APIs (programming interface)
SDKs (collection of programming tools)
Platform Integrations
plugins
codes
specifications
documentations
Technologies and Services
Through these tools, Facebook expands its services and has the ability to receive information about user activities outside of Facebook.
Why do we use Facebook tools on our website?
We only want to show our services and products to people who are really interested in them. With the help of advertisements (Facebook ads) we can reach exactly these people. In order to be able to show users appropriate advertising, however, Facebook needs information about people's wishes and needs. Information about user behavior (and contact details) is made available to the company on our website. As a result, Facebook collects better user data and can show interested people appropriate advertising about our products or services. The tools thus enable tailor-made advertising campaigns on Facebook.
Facebook calls data about your behavior on our website “event data”. These are also used for measurement and analysis services. Facebook can thus create "campaign reports" on our behalf about the effect of our advertising campaigns. Furthermore, through analyzes we get a better insight into how you use our services, website or products. As a result, we use some of these tools to optimize your user experience on our website. For example, you can use the social plug-ins to share content on our site directly on Facebook.
What data is stored by Facebook tools?
By using individual Facebook tools, personal data (customer data) can be sent to Facebook. Depending on the tools used, customer data such as name, address, telephone number and IP address can be sent.
Facebook uses this information to match the data with the data it has from you (if you are a Facebook member). Before customer data is transmitted to Facebook, so-called "hashing" takes place. This means that a data set of any size is transformed into a character string. This is also used to encrypt data.
In addition to the contact data, "event data" is also transmitted. "Event data" means the information that we receive about you on our website. For example, which subpages you visit or which products you buy from us. Facebook does not share the information it receives with third parties (such as advertisers) unless the company has explicit permission or is legally required to do so. "Event data" may also be linked to contact information. This allows Facebook to offer better personalized advertising. After the matching process already mentioned, Facebook deletes the contact data again.
In order to be able to deliver advertisements in an optimized manner, Facebook only uses the event data if it has been combined with other data (which was collected by Facebook in a different way). Facebook also uses this event data for security, protection, development and research purposes. Much of this data is transmitted to Facebook via cookies. Cookies are small text files that are used to store data or information in browsers. Depending on the tools used and whether you are a Facebook member, a different number of cookies will be created in your browser. In the descriptions of the individual Facebook tools, we go into more detail about individual Facebook cookies. You can also find general information about the use of Facebook cookies at https://www.facebook.com/policies/cookies .
How long and where is the data stored?
In principle, Facebook stores data until it is no longer required for its own services and Facebook products. Facebook has servers all over the world where its data is stored. However, customer data will be deleted within 48 hours after it has been compared with your own user data.
How can I delete my data or prevent data storage?
In accordance with the General Data Protection Regulation, you have the right to information, correction, transferability and deletion of your data.
The data will only be completely deleted if you completely delete your Facebook account. And this is how deleting your Facebook account works:
1) Click Settings on the right side of Facebook.
2) Then click on "Your Facebook Information" in the left column.
3) Now click “Deactivation and Deletion”.
4) Now select “Delete Account” and then click “Next and Delete Account”
5) Now enter your password, click on "Next" and then on "Delete Account"
The data that Facebook receives via our site is stored, among other things, via cookies (e.g. in the case of social plugins). You can deactivate, delete or manage individual or all cookies in your browser. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.
legal basis
If you have agreed that your data can be processed and stored by integrated Facebook tools, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the tools if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult Facebook's privacy policy or cookie policy.
Facebook also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can entail various risks for the legality and security of data processing.
Facebook uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Facebook to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
We hope we have given you the most important information about the use and data processing by the Facebook tools. If you want to learn more about how Facebook uses your data, we recommend the data guidelines at https://www.facebook.com/about/privacy/update .
Instagram Privacy Policy
Instagram Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as user behavior data, information about your device and your IP address.
More details can be found below in the data protection declaration.
📅 Storage period: until Instagram no longer needs the data for its purposes
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is Instagram?
We have integrated Instagram functions on our website. Instagram is a social media platform operated by Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025, USA. Instagram has been a subsidiary of Facebook Inc. since 2012 and is one of the Facebook products. Embedding Instagram content on our website is called embedding. This enables us to show you content such as buttons, photos or videos from Instagram directly on our website. If you call up web pages on our website that have an integrated Instagram function, data will be transmitted to Instagram, stored and processed. Instagram uses the same systems and technologies as Facebook. Your data will thus be processed across all Facebook companies.
In the following we would like to give you a more detailed insight into why Instagram collects data, what data it is and how you can largely control the data processing. Since Instagram belongs to Facebook Inc., we get our information from the Instagram guidelines on the one hand, but also from the Facebook data guidelines on the other.
Instagram is one of the most well-known social media networks worldwide. Instagram combines the advantages of a blog with the advantages of audiovisual platforms such as YouTube or Vimeo. You can upload photos and short videos to “Insta” (as many users casually call the platform), edit them with various filters and also share them on other social networks. And if you don't want to be active yourself, you can just follow other interesting users.
Why do we use Instagram on our website?
Instagram is the social media platform that has really taken off in recent years. And of course we also reacted to this boom. We want you to feel as comfortable as possible on our website. Therefore, a varied preparation of our content is a matter of course for us. The embedded Instagram functions allow us to enrich our content with helpful, funny or exciting content from the Instagram world. Since Instagram is a subsidiary of Facebook, the data collected can also be useful for personalized advertising on Facebook. In this way, our advertisements only get to people who are really interested in our products or services.
Instagram also uses the collected data for measurement and analysis purposes. We get summarized statistics and thus more insight into your wishes and interests. It is important to note that these reports do not personally identify you.
What data is stored by Instagram?
When you come across one of our pages that has Instagram features (such as Instagram images or plugins) built in, your browser automatically connects to Instagram's servers. Data is sent to Instagram, stored and processed. This is regardless of whether you have an Instagram account or not. This includes information about our website, about your computer, about purchases made, about advertisements that you see and how you use our offer. Furthermore, the date and time of your interaction with Instagram are also saved. If you have an Instagram account or are logged in, Instagram stores significantly more data about you.
Facebook distinguishes between customer data and event data. We assume that this is the case with Instagram as well. Customer data are, for example, name, address, telephone number and IP address. This customer data will only be transmitted to Instagram if it has been "hashed" beforehand. Hashing means converting a record into a string. This allows you to encrypt the contact data. In addition, the “event data” mentioned above are also transmitted. Facebook – and consequently also Instagram – understands “event data” to be data about your user behavior. It can also happen that contact data is combined with event data. The contact data collected will be compared with the data that Instagram already has from you.
The collected data is transmitted to Facebook via small text files (cookies), which are usually set in your browser. Depending on the Instagram functions used and whether you have an Instagram account yourself, different amounts of data are stored.
We assume that data processing works the same on Instagram as on Facebook. This means: if you have an Instagram account or have visited www.instagram.com , Instagram has set at least one cookie. If this is the case, your browser sends information to Instagram via the cookie as soon as you come into contact with an Instagram function. This data will be deleted or made anonymous again after 90 days at the latest (after comparison). Although we have dealt intensively with Instagram's data processing, we cannot say exactly what data Instagram collects and stores.
In the following we show you cookies that are set in your browser at least when you click on an Instagram function (such as a button or an Insta image). In our test, we assume that you do not have an Instagram account. Of course, if you are logged in to Instagram, significantly more cookies will be set in your browser.
These cookies were used in our test:
Name: csrftoken
Worth: ""
Purpose: This cookie is set with high probability for security reasons to prevent falsification of requests. However, we could not find out more precisely.
Expiry date: after one year
Name: mid
Worth: ""
Purpose: Instagram sets this cookie to optimize its own services and offers on and off Instagram. The cookie defines a unique user ID.
Expiry date: after the end of the session
Name: fbsr_311852399124024
Value: no information
Purpose: This cookie stores the log-in request for users of the Instagram app.
Expiry date: after the end of the session
Name: rur
Value: ATN
Purpose: This is an Instagram cookie that ensures functionality on Instagram.
Expiry date: after the end of the session
Name: urlgen
Value: “{”194.96.75.33”:1901}:1iEtYv:Y833k2_UjKvXgYe311852399”
Purpose: This cookie is used for Instagram marketing purposes.
Expiry date: after the end of the session
Note: We cannot claim completeness here. Which cookies are set in the individual case depends on the embedded functions and your use of Instagram.
How long and where is the data stored?
Instagram shares the information it receives between the Facebook companies with external partners and with people you connect with around the world. Data processing is carried out in compliance with our own data policy. For security reasons, among other things, your data is distributed across the world on Facebook servers. Most of these servers are located in the USA.
How can I delete my data or prevent data storage?
Thanks to the General Data Protection Regulation, you have the right to information, transferability, correction and deletion of your data. You can manage your data in the Instagram settings. If you want to completely erase your data on Instagram, you need to permanently delete your Instagram account.
And this is how the Instagram account deletion works:
First, open the Instagram app. On your profile page, go down and click on "Help Center". You are now on the company's website. On the webpage, click "Manage Account" and then click "Delete Your Account".
If you delete your account entirely, Instagram will delete posts such as your photos and status updates. Information that other people have shared about you is not part of your account and consequently will not be deleted.
As already mentioned above, Instagram stores your data primarily via cookies. You can manage, deactivate or delete these cookies in your browser. Management always works a bit differently depending on your browser. Here we show you the instructions for the most important browsers.
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
You can also basically set up your browser so that you are always informed when a cookie is to be set. Then you can always decide individually whether you want to allow the cookie or not.
legal basis
If you have agreed that your data can be processed and stored by integrated social media elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated social media elements if you have given your consent. Most social media platforms also set cookies on your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.
Instagram and Facebook also process data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Facebook uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Facebook to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
We have tried to give you the most important information about data processing by Instagram. On https://help.instagram.com/519522125107875
you can learn more about Instagram's data policies.
Audio & Video
Audio & Video Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in the relevant data protection texts.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What are audio and video elements?
We have included audio and video elements on our website so that you can watch videos or listen to music/podcasts directly from our website. Content is provided by service providers. All content is therefore also obtained from the corresponding servers of the providers.
These are integrated functional elements of platforms such as YouTube, Vimeo or Spotify. The use of these portals is usually free of charge, but content can also be published for a fee. With the help of these integrated elements, you can listen to or view the respective content via our website.
If you use audio or video elements on our website, your personal data may also be transmitted to the service providers, processed and stored.
Why do we use audio & video elements on our website?
Of course we want to provide you with the best offer on our website. And we are aware that content is no longer just conveyed in text and static images. Instead of just giving you a link to a video, we offer you audio and video formats right on our website that are entertaining or informative, and ideally both. This expands our service and makes it easier for you to access interesting content. Thus, in addition to our texts and images, we also offer video and/or audio content.
What Data is Stored by Audio & Video Elements?
When you visit a page on our website that has an embedded video, for example, your server connects to the service provider's server. Your data will also be transferred to the third-party provider and stored there. Some data is collected and stored regardless of whether you have an account with the third party or not. This usually includes your IP address, browser type, operating system and other general information about your device. Furthermore, most providers also collect information about your web activity. This includes session duration, bounce rate, which button you clicked or which website you use to use the service. All this information is usually stored via cookies or pixel tags (also called web beacons). Pseudonymized data is usually stored in cookies in your browser. You can always find out exactly which data is stored and processed in the data protection declaration of the respective provider.
Duration of data processing
You can find out exactly how long the data is stored on the servers of the third-party providers either below in the data protection text of the respective tool or in the data protection declaration of the provider. In principle, personal data is only processed for as long as is absolutely necessary for the provision of our services or products. This usually also applies to third-party providers. In most cases, you can assume that certain data will be stored on third-party servers for several years. Data can be stored for different lengths of time, especially in cookies. Some cookies are already deleted after leaving the website, others can be stored in your browser for several years.
Right to object
You also have the right and the option to revoke your consent to the use of cookies or third-party providers at any time. This works either via our cookie management tool or via other opt-out functions. For example, you can also prevent data collection by cookies by managing, deactivating or deleting the cookies in your browser. The lawfulness of the processing up to the revocation remains unaffected.
Since the integrated audio and video functions on our site usually also use cookies, you should also read our general data protection declaration on cookies. You can find out more about the handling and storage of your data in the data protection declarations of the respective third-party providers.
legal basis
If you have agreed that your data can be processed and stored by integrated audio and video elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated audio and video elements if you have given your consent.
Spotify Privacy Policy
We use Spotify, a tool for music and podcasts, on our website. Service provider is the Swedish company Spotify AB, Regeringsgatan 19, SE-111 53 Stockholm, Sweden. You can find out more about the data processed by using Spotify in the privacy policy at https://www.spotify.com/de/legal/privacy-policy/ .
SoundCloud Privacy Policy
SoundCloud Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in this data protection declaration.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is SoundCloud?
On our website we use functions (widgets) of the social media network SoundCloud from SoundCloud Limited, Rheinsberger Str. 76/77, 10115 Berlin, Germany. You can recognize the widgets by the familiar orange logo. By using functions such as playing music, data is transmitted to SoundCloud, stored and evaluated. In this data protection declaration, we will show you what data is involved, why we use SoundCloud and how you can manage or prevent your data or data transmission.
The social media network SoundCloud is an online music platform for the exchange and distribution of audio files. Musicians or podcasters offer their audio files for download on SoundCloud. You can also embed the audio files in other websites with SoundCloud. And that's exactly what we did. Typical for SoundCloud are the graphic representations of the audio files in waveform and the comment bar. Registered users can listen to and comment on pieces of music or podcasts at any time.
Why do we use SoundCloud on our website?
Our goal is to provide you with the best possible service on our website. By that we don't just mean our products or services. Overall customer service also includes how comfortable you feel on our website and how helpful our website is for you. Thanks to the embedded SoundCloud playback function, we can deliver acoustic content to you directly and free of charge. You don't have to follow any link first to listen to an audio file, you can start right away on our website.
What data is stored on SoundCloud?
As soon as you visit one of our websites that has a built-in widget (Like or Share button or play function), your browser connects to a SoundCloud server. Data can be transferred from you to SoundCloud, where it can be managed and stored. For example, SoundCloud learns in this way your IP address and which page (in this case ours) you visited and when. If you have a SoundCloud account and are logged in while browsing our website, the data collected will be assigned directly to your account/account. You can only prevent this by logging out of SoundCloud while you are on our website. In addition to the above information, data about your user behavior is also stored in the cookies. For example, whenever you click a button, play a piece of music or pause, this information is stored in the cookies. The widget or SoundCloud is thus able to recognize you and sometimes the widget is also used to provide you with personalized content. SoundCloud not only uses its own cookies, but also cookies from third parties such as Facebook or Google Analytics. These cookies are used by the company to obtain more information about your behavior on external websites and its own platform. As the website operator, we do not receive any information about your user behavior from the cookies used by SoundCloud. The data transmission and therefore also the information about technical devices and your behavior on the website takes place between you and SoundCloud.
Below we show cookies that are set when you go to a website that has integrated SoundCloud functions. This list is only an example of possible cookies and cannot claim to be complete. In this example, the user does not have a SoundCloud account:
Name: sc_anonymous_id
Value: 208165-986996-398971-423805311852399-0
Purpose: This cookie makes it possible to integrate files or other content into websites and saves a user ID.
Expiry date: after 10 years
Annotation:
The cookie sc_anonymous_id is set immediately when you are on one of our websites that has a built-in Soundcloud function. You don't have to interact with the function yet.
Name: __qca
Value: P0-1223379886-1579605792812311852399-7
Purpose: This cookie is a third-party cookie from Quantcast and collects data such as how often you visit the site or how long you stay on the site. The information collected is then shared with SoundCloud.
Expiry date: after one year
Name: Sclocale
Value: de
Purpose: The cookie saves the language setting that you have preset.
Expiry date: after one year
Name: _soundcloud_session
Worth: /
Purpose: We were not able to find out any specific information about this cookie.
Expiry date: after the end of the session
Name: _session_auth_key
Worth: /
Purpose: With the help of the cookie, session information (i.e. user behavior) can be saved and a client request can be authenticated.
Expiry date: after 10 years
SoundCloud also uses other third-party cookies such as _fbp, _ga, gid from Facebook and Google Analytics. SoundCloud uses all of the information stored in the cookies to improve its own services and to display personalized advertising.
How long and where is the data stored?
In principle, the data collected remains stored at SoundCloud as long as there is a user account or as long as it is necessary for SoundCloud to achieve business goals. Exactly how long it is stored varies depending on the context and legal obligations. Even if you do not have an account and personal data has been stored, you have the right to request data erasure.
How can I delete my data or prevent data storage?
If you have a SoundCloud account, you can manage data processing or delete your entire account via "Settings". However, you can also manage, delete or deactivate cookies in your browser according to your requirements. The approach always depends on the browser you are using. If you decide to delete or disable cookies, please note that not all functions may then be available. The instructions below tell you how to manage, delete or disable cookies in your browser.
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
legal basis
If you have agreed that your data can be processed and stored by integrated SoundCloud elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated SoundCloud elements if you have given your consent. SoundCloud also sets cookies on your browser to save data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.
We hope we have given you a good overview of the traffic through SoundCloud. If you want to learn more about the data protection guidelines and the general handling of data by SoundCloud, we recommend the data protection declaration of the company at https://soundcloud.com/pages/privacy .
Vimeo Privacy Policy
Vimeo Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in this data protection declaration.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is Vimeo?
We also use videos from Vimeo on our website. The video portal is operated by Vimeo LLC, 555 West 18th Street, New York, New York 10011, USA. With the help of a plug-in, we can show you interesting video material directly on our website. Certain data can be transferred from you to Vimeo. In this data protection declaration, we will show you what data is involved, why we use Vimeo and how you can manage or prevent your data and data transmission.
Vimeo is a video platform that was founded in 2004 and has been providing HD quality video streaming since 2007. Since 2015 it has also been possible to stream in 4k Ultra HD. The portal can be used free of charge, but paid content can also be published. Compared to the market leader YouTube, Vimeo prioritises high-quality content. On the one hand, the portal offers a lot of artistic content such as music videos and short films, but on the other hand, it also contains interesting documentation on a wide variety of topics.
Why do we use Vimeo on our website?
The aim of our website is to provide you with the best possible content. And as easily accessible as possible. Only when we have managed that are we satisfied with our service. The video service Vimeo helps us to achieve this goal. Vimeo offers us the opportunity to present you with high-quality content directly on our website. Instead of just giving you a link to an interesting video, you can watch the video right away with us. This expands our service and makes it easier for you to access interesting content. In addition to our texts and images, we also offer video content.
What data is stored on Vimeo?
When you visit a page on our website that has an embedded Vimeo video, your browser connects to the Vimeo servers. This results in a data transfer. This data is collected, stored and processed on the Vimeo servers. Regardless of whether you have a Vimeo account or not, Vimeo collects data about you. This includes your IP address, technical information about your browser type, your operating system or very basic device information. Furthermore, Vimeo stores information about which website you use the Vimeo service and what actions (web activities) you perform on our website. These web activities include, for example, session duration, bounce rate or which button you clicked on our website with the built-in Vimeo function. Vimeo can track and store these actions using cookies and similar technologies.
If you are logged in to Vimeo as a registered member, more data can usually be collected because more cookies may have already been set in your browser. In addition, your actions on our website are linked directly to your Vimeo account. To prevent this, you must log out of Vimeo while "surfing" on our website.
Below we show you cookies that are set by Vimeo when you are on a website with an integrated Vimeo function. This list is not exhaustive and assumes you do not have a Vimeo account.
Name: player
Worth: ""
Purpose: This cookie saves your settings before you play an embedded Vimeo video. This will bring you back to your preferred settings the next time you watch a Vimeo video.
Expiry date: after one year
Name: vuid
Value: pl1046149876.614422590311852399-4
Purpose: This cookie collects information about your actions on websites that have embedded a Vimeo video.
Expiry date: after 2 years
Note: These two cookies are always set when you are on a website with an embedded Vimeo video. If you watch the video and click on the button, for example to “share” or “like” the video, further cookies will be set. These are also third-party cookies such as _ga or _gat_UA-76641-8 from Google Analytics or _fbp from Facebook. Exactly which cookies are set here depends on your interaction with the video.
The following list shows an excerpt of possible cookies that are set when you interact with the Vimeo video:
Name: _abexps
Value: %5B%5D
Purpose: This Vimeo cookie helps Vimeo to remember the settings you have made. This can be, for example, a preset language, a region or a user name. In general, the cookie stores data about how you use Vimeo.
Expiry date: after one year
Name: continuous_play_v3
value: 1
Purpose: This cookie is a first-party cookie from Vimeo. The cookie collects information on how you use the Vimeo service. For example, the cookie saves when you pause and play a video again.
Expiry date: after one year
Name: _ga
Value: GA1.2.1522249635.1578401280311852399-7
Purpose: This cookie is a third-party cookie from Google. By default, analytics.js uses the _ga cookie to store the user ID. Basically, it serves to differentiate between website visitors.
Expiry date: after 2 years
Name: _gcl_au
Value: 1.1.770887836.1578401279311852399-3
Purpose: This third-party cookie from Google AdSense is used to improve the efficiency of advertisements on websites.
Expiry date: after 3 months
Name: _fbp
Value: fb.1.1578401280585.310434968
Purpose: This is a Facebook cookie. This cookie is used to display advertisements or advertising products from Facebook or other advertisers.
Expiry date: after 3 months
Vimeo uses this data, among other things, to improve its own service, to communicate with you and to set its own targeted advertising measures. Vimeo emphasizes on its website that only first-party cookies (i.e. cookies from Vimeo itself) are used for embedded videos as long as you do not interact with the video.
How long and where is the data stored?
Vimeo is headquartered in White Plains, New York State (USA). However, the services are offered worldwide. The company uses computer systems, databases and servers in the USA and also in other countries. Your data can therefore also be stored and processed on servers in America. The data remains stored at Vimeo until the company no longer has any economic reason for storing it. Then the data will be deleted or made anonymous.
How can I delete my data or prevent data storage?
You always have the possibility to manage cookies in your browser according to your wishes. For example, if you do not want Vimeo to set cookies and thus collect information about you, you can delete or disable cookies at any time in your browser settings. This works a bit differently depending on the browser. Please note that after deactivating/deleting cookies, various functions may no longer be fully available. The following instructions show you how to manage or delete cookies in your browser.
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you are a registered Vimeo member, you can also manage the cookies used in the Vimeo settings.
legal basis
If you have agreed that your data can be processed and stored by integrated Vimeo elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated Vimeo elements if you have given your consent. Vimeo also sets cookies in your browser to save data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.
Vimeo also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Vimeo uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Vimeo to comply with the EU data protection level when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can find out more about the use of cookies on Vimeo at https://vimeo.com/cookie_policy , information on data protection at Vimeo can be found at https://vimeo.com/privacy read.
YouTube Privacy Policy
YouTube Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as contact details, user behavior data, information about your device and your IP address may be stored.
More details can be found below in this data protection declaration.
📅 Duration of storage: Data is generally stored as long as it is necessary for the purpose of the service
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is YouTube?
We have embedded YouTube videos on our website. This allows us to present you with interesting videos directly on our site. YouTube is a video portal that has been a subsidiary of Google since 2006. The video portal is operated by YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. If you call up a page on our website that has an embedded YouTube video, your browser automatically connects to the YouTube or Google servers. Various data are transmitted (depending on the settings). Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all data processing in Europe.
In the following we would like to explain to you in more detail which data is processed, why we have integrated YouTube videos and how you can manage or delete your data.
On YouTube, users can view videos, rate them, comment on them and upload them themselves free of charge. Over the past few years, YouTube has become one of the most important social media channels worldwide. In order for us to be able to display videos on our website, YouTube provides a code snippet that we have embedded on our site.
Why do we use YouTube videos on our website?
YouTube is the video platform with the most visitors and the best content. We strive to offer you the best possible user experience on our website. And of course interesting videos should not be missing. With the help of our embedded videos, we provide you with additional helpful content in addition to our texts and images. In addition, our website can be found more easily on the Google search engine thanks to the embedded videos. Even if we place advertisements via Google Ads, thanks to the data collected, Google can really only show these advertisements to people who are interested in our offers.
Which data is stored by YouTube?
As soon as you visit one of our pages that has a YouTube video installed, YouTube sets at least one cookie that stores your IP address and our URL. If you are logged into your YouTube account, YouTube can mostly use cookies to associate your interactions on our website with your profile. This includes data such as session duration, bounce rate, approximate location, technical information such as browser type, screen resolution or your Internet provider. Other data can be contact details, any ratings, sharing content via social media or adding it to your favorites on YouTube.
If you are not signed into a Google account or a Youtube account, Google stores data with a unique identifier associated with your device, browser or app. For example, your preferred language setting is retained. But a lot of interaction data cannot be saved because fewer cookies are set.
In the following list we show cookies that were set in a test in the browser. On the one hand, we show cookies that are set without a registered YouTube account. On the other hand, we show cookies that are set with a logged-in account. The list cannot claim to be complete because the user data always depends on the interactions on YouTube.
Name: YSC
Value: b9-CV6ojI5Y311852399-1
Purpose: This cookie registers a unique ID to save statistics of the video viewed.
Expiry date: after the end of the session
Name: PREF
Value: f1=50000000
Purpose: This cookie also registers your unique ID. Google receives statistics from PREF on how you use YouTube videos on our website.
Expiry date: after 8 months
Name: GPS
value: 1
Purpose: This cookie registers your unique ID on mobile devices to track GPS location.
Expiry date: after 30 minutes
Name: VISITOR_INFO1_LIVE
Value: 95Chz8bagyU
Purpose: This cookie tries to estimate the bandwidth of the user on our websites (with built-in YouTube video).
Expiry date: after 8 months
Other cookies that are set when you are logged in to your YouTube account:
Name: APISID
Value: zILlvClZSkqGsSwI/AU1aZI6HY7311852399-
Purpose: This cookie is used to create a profile of your interests. The data is used for personalized advertisements.
Expiry date: after 2 years
Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user's consent to the use of various Google services. CONSENT is also used for security, to check users and protect user data from unauthorized attacks.
Expiry date: after 19 years
Name: HSID
Value: AcRwpgUik9Dveht0I
Purpose: This cookie is used to create a profile of your interests. This data helps to display personalized advertising.
Expiry date: after 2 years
Name: LOGIN_INFO
Value: AFmmF2swRQIhALLl6aL…
Purpose: This cookie stores information about your login data.
Expiry date: after 2 years
Name: SAPISID
Value: 7oaPxoG-pZsJuuF5/AnUdDUIsJ9iJz2vdM
Purpose: This cookie works by uniquely identifying your browser and device. It is used to create a profile of your interests.
Expiry date: after 2 years
Name: SID
Value: oQfNKjAsI311852399-
Purpose: This cookie stores your Google account ID and your last login time in digitally signed and encrypted form.
Expiry date: after 2 years
Name: SIDCC
Value: AN0-TYuqub2JOcDTyL
Purpose: This cookie stores information on how you use the website and which advertisements you may have seen before visiting our site.
Expiry date: after 3 months
How long and where is the data stored?
The data that YouTube receives from you and processes is stored on the Google servers. Most of these servers are located in America. At https://www.google.com/about/datacenters/inside/locations/?hl=de see exactly where the Google data centers are located. Your data is distributed on the servers. This means that the data can be called up more quickly and is better protected against manipulation.
Google stores the collected data for different lengths of time. You can delete some data at any time, others are automatically deleted after a limited period of time and others are stored by Google for a longer period of time. Some data (such as My Activity items, photos or documents, products) stored in your Google Account will remain stored until you delete it. Even if you're not signed into a Google Account, you can delete some data associated with your device, browser, or app.
How can I delete my data or prevent data storage?
In principle, you can delete data in the Google account manually. With the automatic deletion of location and activity data introduced in 2019, information is stored for either 3 or 18 months and then deleted, depending on your decision.
Regardless of whether you have a Google account or not, you can configure your browser in such a way that Google cookies are deleted or deactivated. Depending on which browser you use, this works in different ways. The following instructions show how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.
legal basis
If you have agreed that your data can be processed and stored by integrated YouTube elements, this consent is the legal basis for data processing (Article 6 (1) (a) GDPR). In principle, your data will also be stored and processed on the basis of our legitimate interest (Art. 6 Para. 1 lit. f GDPR) in quick and effective communication with you or other customers and business partners. However, we only use the integrated YouTube elements if you have given your consent. YouTube also sets cookies in your browser to store data. We therefore recommend that you read our privacy statement on cookies carefully and consult the privacy statement or cookie policy of the relevant service provider.
YouTube also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can entail various risks for the legality and security of data processing.
YouTube uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige YouTube to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
Since YouTube is a subsidiary of Google, there is a common privacy policy. If you want to learn more about how your data is handled, we recommend the data protection declaration at https://policies.google.com/privacy?hl=de.
Google Fonts Privacy Policy
Google Fonts Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: data such as IP address and CSS and font requests
More details can be found below in this data protection declaration.
📅 Storage duration: Font files are stored on Google for one year
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What are Google Fonts?
We use Google Fonts on our website. These are the “Google fonts” from Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe.
You do not need to register or enter a password to use Google fonts. Furthermore, no cookies are stored in your browser. The files (CSS, typefaces/fonts) are requested via the Google domains fonts.googleapis.com and fonts.gstatic.com. According to Google, requests for CSS and fonts are completely separate from all other Google services. If you have a Google account, you don't have to worry about your Google account data being transmitted to Google while using Google Fonts. Google records the use of CSS (Cascading Style Sheets) and the fonts used and stores this data securely. How the data storage looks exactly, we will look at in detail.
Google Fonts (formerly Google Web Fonts) is a directory of over 800 fonts that Google Make it available to your users for free.
Many of these fonts are released under the SIL Open Font License, while others are released under the Apache License. Both are free software licenses.
Why do we use Google Fonts on our website?
With Google Fonts we can use fonts on our own website and do not have to upload them to our own server. Google Fonts is an important component in keeping the quality of our website high. All Google fonts are automatically optimized for the web and this saves data volume and is a great advantage especially for use with mobile devices. When you visit our site, the small file size ensures fast loading time. Furthermore, Google Fonts are secure web fonts. Different image synthesis systems (rendering) in different browsers, operating systems and mobile devices can lead to errors. Such errors can partially distort texts or entire websites. Thanks to the fast Content Delivery Network (CDN), there are no cross-platform problems with Google Fonts. Google Fonts supports all major browsers (Google Chrome, Mozilla Firefox, Apple Safari, Opera) and works reliably on most modern mobile operating systems, including Android 2.2+ and iOS 4.2+ (iPhone, iPad, iPod). So we use Google Fonts so that we can present our entire online service as beautifully and uniformly as possible.
Which data is stored by Google?
When you visit our website, the fonts are reloaded via a Google server. This external call transmits data to the Google servers. In this way, Google also recognizes that you or your IP address is visiting our website. The Google Fonts API was designed to reduce the use, storage and collection of end-user data to what is necessary for proper font delivery. Incidentally, API stands for "Application Programming Interface" and serves, among other things, as a data transmitter in the software sector.
Google Fonts securely stores CSS and font requests on Google and is therefore protected. The collected usage figures allow Google to determine how well the individual fonts are received. Google publishes the results on internal analysis pages, such as Google Analytics. Google also uses data from its own web crawler to determine which websites use Google fonts. This data is published in the Google Fonts BigQuery database. Entrepreneurs and developers use the Google web service BigQuery to examine and move large amounts of data.
It should be noted, however, that with each Google Font request, information such as language settings, IP address, browser version, browser screen resolution and browser name are automatically transmitted to the Google servers. Whether this data is also stored cannot be clearly determined or is not clearly communicated by Google.
How long and where is the data stored?
Google stores requests for CSS assets for one day on its servers, which are mainly located outside the EU. This enables us to use the fonts using a Google style sheet. A style sheet is a template that you can use to change the design or font of a website, for example, quickly and easily.
The font files are stored by Google for one year. Google is thus pursuing the goal of fundamentally improving the loading time of websites. When millions of websites refer to the same fonts, they are cached after the first visit and immediately reappear on all other websites visited later. Sometimes Google updates font files to reduce file size, increase language coverage, and improve design.
How can I delete my data or prevent data storage?
The data that Google stores for a day or a year cannot simply be deleted. The data is automatically transmitted to Google when the page is accessed. In order to be able to delete this data prematurely, you must contact Google Support at https://support.google.com/?hl=de&tid=311852399 . In this case, you only prevent data storage if you do not visit our site.
Unlike other web fonts, Google allows us unlimited access to all fonts. So we have unlimited access to a sea of fonts and thus get the best out of our website. You can find more about Google Fonts and other questions at https://developers.google.com/fonts/faq?tid=311852399 . Although Google addresses data protection issues there, it does not contain really detailed information about data storage. It is relatively difficult to get really precise information about stored data from Google.
legal basis
If you have consented to the use of Google Fonts, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.
We also have a legitimate interest in using Google Font to optimize our online service. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Google Fonts if you have given your consent.
Google also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Google uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Google to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can also read about what data Google collects and what this data is used for at https://www.google.com/intl/de/policies/privacy/ .
Google Fonts Local Privacy Policy
On our website we use Google Fonts from Google Inc. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for the European area. We have integrated the Google fonts locally, ie on our web server - not on Google's servers. As a result, there is no connection to Google servers and therefore no data transmission or storage.
What are Google Fonts?
Google Fonts used to be called Google Web Fonts. This is an interactive directory of over 800 fonts that Google provided free of charge. With Google Fonts, you could use fonts without uploading them to your own server. However, in order to prevent any transfer of information to Google servers in this regard, we have downloaded the fonts to our server. In this way, we act in compliance with data protection and do not send any data to Google Fonts.
Google Maps Privacy Policy
Google Maps Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Processed data: Data such as entered search terms, your IP address and also the latitude and longitude coordinates.
More details can be found below in this data protection declaration.
📅 Storage duration: depends on the stored data
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is Google Maps?
We use Google Maps from Google Inc. on our website. The company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services in Europe. With Google Maps we can show you locations better and thus adapt our service to your needs. By using Google Maps, data is transmitted to Google and stored on the Google servers. Here we want to go into more detail about what Google Maps is, why we use this Google service, what data is stored and how you can prevent this.
Google Maps is an Internet map service from Google. With Google Maps, you can find the exact location of a city, attraction, lodging or business online using a PC, tablet or app. If companies are represented on Google My Business, additional information about the company is displayed in addition to the location. In order to show how to get there, map sections of a location can be integrated into a website using HTML code. Google Maps shows the earth's surface as a street map or as an aerial or satellite image. Thanks to the Street View images and the high-quality satellite images, very precise representations are possible.
Why do we use Google Maps on our website?
All of our efforts on this site aim to offer you a useful and meaningful time on our website. By integrating Google Maps, we can provide you with the most important information about various locations. You can see at a glance where we have our company headquarters. The route description always shows you the best or fastest way to us. You can get directions for routes by car, public transport, on foot or by bike. For us, providing Google Maps is part of our customer service.
What data is stored by Google Maps?
In order for Google Maps to be able to fully offer its service, the company must collect and store data from you. This includes, among other things, the search terms entered, your IP address and also the latitude and longitude coordinates. If you use the route planner function, the start address entered will also be saved. However, this data storage happens on the Google Maps website. We can only inform you about this, but have no influence. Since we have integrated Google Maps into our website, Google sets at least one cookie (name: NID) in your browser. This cookie stores data about your user behavior. Google uses this data primarily to optimize its own services and to provide you with individual, personalized advertising.
The following cookie is set in your browser due to the integration of Google Maps:
Name: NID
Value: 188=h26c1Ktha7fCQTx8rXgLyATyITJ311852399-5
Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with ads. So you always get tailor-made advertisements. The cookie contains a unique ID that Google uses to collect your personal preferences for advertising purposes.
Expiry date: after 6 months
Note: We cannot guarantee the completeness of the stored data. Changes can never be ruled out, especially when using cookies. In order to identify the cookie NID, a separate test page was created, where only Google Maps was integrated.
How long and where is the data stored?
Google servers are located in data centers around the world. However, most of the servers are located in America. For this reason, your data is also increasingly stored in the USA. Here you can read exactly where the Google data centers are located: https://www.google.com/about/datacenters/inside/locations/?hl=de
Google distributes the data on different data carriers. As a result, the data can be called up more quickly and is better protected against any attempts at manipulation. Each data center also has special emergency programs. If, for example, there are problems with the Google hardware or a natural disaster paralyzes the servers, the data will almost certainly remain protected.
Google stores some data for a fixed period of time. For other data, Google only offers the option of manually deleting it. The company also anonymizes information (such as advertising data) in server logs by deleting part of the IP address and cookie information after 9 and 18 months, respectively.
How can I delete my data or prevent data storage?
With the automatic deletion of location and activity data introduced in 2019, information on location determination and web/app activity is stored for either 3 or 18 months – depending on your decision – and then deleted. You can also manually delete this data from the history at any time via the Google account. If you want to completely prevent your location tracking, you need to pause the "Web and app activity" section in the Google account. Click "Data and Personalization" and then click the "Activity Settings" option. Here you can switch the activities on or off.
You can also deactivate, delete or manage individual cookies in your browser. Depending on which browser you use, this always works a little differently. The following instructions show how to manage cookies in your browser:
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
If you generally do not want any cookies, you can set up your browser so that it always informs you when a cookie is to be set. You can decide for each individual cookie whether you allow it or not.
Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may not simply be transferred to unsafe third countries, stored there and processed unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.
legal basis
If you have consented to the use of Google Maps, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.
We also have a legitimate interest in using Google Maps to optimize our online service. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Google Maps if you have given your consent.
Google also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Google uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Google to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
If you want to find out more about data processing by Google, we recommend the company's own data protection declaration at https://policies.google.com/privacy?hl=de .
Google reCAPTCHA Privacy Policy
Google reCAPTCHA Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimizing our service and protecting against cyber attacks
📓 Data processed: Data such as IP address, browser information, your operating system, restricted location and usage data
More details can be found below in this data protection declaration.
📅 Storage duration: depends on the stored data
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is reCAPTCHA?
Our primary goal is to secure and protect our website for you and for us in the best possible way. To ensure this, we use Google reCAPTCHA from Google Inc. For Europe, the company Google Ireland Limited (Gordon House, Barrow Street Dublin 4, Ireland) is responsible for all Google services. With reCAPTCHA we can determine if you really are a real human being and not a robot or other spam software. We understand spam to mean any unwanted information that is sent to us electronically, unsolicited. With the classic CAPTCHAS, you usually had to solve text or image puzzles to check them. With reCAPTCHA from Google, we don't have to bother you with such puzzles most of the time. In most cases, it is sufficient if you simply tick the box and confirm that you are not a bot. With the new Invisible reCAPTCHA version, you don't even have to check the box. You can find out exactly how this works and, above all, what data is used for this in the course of this data protection declaration.
reCAPTCHA is a free captcha service provided by Google that protects websites from spam software and abuse by non-human visitors. Most often, this service is used when filling out forms on the Internet. A captcha service is a type of automated Turing test designed to ensure that an action on the internet is being performed by a human and not a bot. In the classic Turing test (named after the computer scientist Alan Turing), a human determines the difference between a bot and a human. In the case of captchas, the computer or a software program also takes care of this. Classic captchas work with small tasks that are easy for humans to solve, but present significant difficulties for machines. With reCAPTCHA you no longer have to actively solve puzzles. The tool uses modern risk techniques to distinguish humans from bots. Here you only have to tick the text field "I'm not a robot" or with Invisible reCAPTCHA even that is no longer necessary. With reCAPTCHA, a JavaScript element is integrated into the source text and then the tool runs in the background and analyzes your user behavior. The software calculates a so-called Captcha score from these user actions. Google uses this score to calculate the probability that you are a human before entering the Captcha. reCAPTCHA or Captchas in general are always used when bots could manipulate or misuse certain actions (such as registrations, surveys, etc.).
Why do we use reCAPTCHA on our website?
We only want to welcome flesh and blood people to our site. Bots or spam software of all kinds can safely stay at home. That's why we're doing everything we can to protect ourselves and offer you the best possible user experience. For this reason we use Google reCAPTCHA from Google. So we can be pretty sure that we remain a "bot-free" website. By using reCAPTCHA, data is transmitted to Google to determine whether you are really a human being. reCAPTCHA therefore serves to ensure the security of our website and subsequently also your security. For example, without reCAPTCHA it could happen that a bot registers as many email addresses as possible during registration in order to then "spam" forums or blogs with unwanted advertising content. With reCAPTCHA we can avoid such bot attacks.
What data is stored by reCAPTCHA?
reCAPTCHA collects personal data from users to determine whether the actions on our website really come from people. The IP address and other data that Google needs for the reCAPTCHA service can therefore be sent to Google. IP addresses are almost always shortened within the member states of the EU or other contracting states of the Agreement on the European Economic Area before the data ends up on a server in the USA. The IP address is not combined with other data from Google unless you are logged in with your Google account while using reCAPTCHA. First, the reCAPTCHA algorithm checks whether Google cookies from other Google services (YouTube, Gmail, etc.) are already placed on your browser. Then reCAPTCHA sets an additional cookie in your browser and captures a snapshot of your browser window.
The following list of collected browser and user data does not claim to be complete. Rather, they are examples of data that, to our knowledge, are processed by Google.
Referrer URL (the address of the page the visitor came from)
IP address (e.g. 256.123.123.1)
Information about the operating system (the software that enables your computer to operate. Known operating systems are Windows, Mac OS X or Linux)
Cookies (small text files that store data in your browser)
Mouse and keyboard behavior (every action you perform with the mouse or keyboard is saved)
Date and language settings (which language or which date you have preset on your PC is saved)
All JavaScript objects (JavaScript is a programming language that allows websites to adapt to the user. JavaScript objects can collect all kinds of data under one name)
Screen resolution (shows how many pixels the image display consists of)
It is undisputed that Google uses and analyzes this data even before you click on the "I'm not a robot" tick. With the Invisible reCAPTCHA version, you don't even have to check the box and the whole recognition process runs in the background. Google does not tell you in detail how much and what data Google stores.
The following cookies are used by reCAPTCHA: Here we refer to the reCAPTCHA demo version from Google at https://www.google.com/recaptcha/api2/demo . All of these cookies require a unique identifier for tracking purposes. Here is a list of cookies set by Google reCAPTCHA on the demo version:
Name: IDE
Value: WqTUmlnmv_qXyi_DGNPLESKnRNrpgXoy1K-pAZtAkMbHI-311852399-8
Purpose: This cookie is set by DoubleClick (also owned by Google) to register and report the actions of a user on the website when dealing with advertisements. In this way, the effectiveness of the advertising can be measured and appropriate optimization measures can be taken. IDE is stored in browsers under doubleclick.net domain.
Expiry date: after one year
Name: 1P_JAR
Value: 2019-5-14-12
Purpose: This cookie collects statistics on website usage and measures conversions. A conversion occurs, for example, when a user becomes a buyer. The cookie is also used to display relevant advertisements to users. Furthermore, the cookie can be used to prevent a user from seeing the same ad more than once.
Expiry date: after one month
Name: ANID
Value: U7j1v3dZa3118523990xgZFmiqWppRWKOr
Purpose: We were not able to find out much information about this cookie. In Google's privacy policy, the cookie is used in connection with "advertising cookies" such as e.g. For example, “DSID”, “FLC”, “AID”, “TAID” are mentioned. ANID is stored under domain google.com.
Expiry date: after 9 months
Name: CONSENT
Value: YES+AT.de+20150628-20-0
Purpose: The cookie stores the status of a user's consent to the use of various Google services. CONSENT is also used for security purposes to screen users, prevent fraudulent login information and protect user data from unauthorized attacks.
Expiry date: after 19 years
Name: NID
Value: 0WmuWqy311852399zILzqV_nmt3sDXwPeM5Q
Purpose: NID is used by Google to adapt advertisements to your Google search. With the help of the cookie, Google “remembers” your most frequently entered search queries or your previous interaction with ads. So you always get tailor-made advertisements. The cookie contains a unique ID to collect the user's personal settings for advertising purposes.
Expiry date: after 6 months
Name: DV
Value: gEAABBCjJMXcI0dSAAAANbqc311852399-4
Purpose: As soon as you have ticked the "I'm not a robot" checkbox, this cookie will be set. The cookie is used by Google Analytics for personalized advertising. DV collects information in an anonymous form and is further used to make user distinctions.
Expiry date: after 10 minutes
Note: This list cannot claim to be complete, as experience has shown that Google changes the choice of its cookies again and again.
How long and where is the data stored?
By inserting reCAPTCHA, your data will be transferred to the Google server. Where exactly this data is stored is not made clear by Google, even after repeated inquiries. Without having received confirmation from Google, it can be assumed that data such as mouse interaction, time spent on the website or language settings on the European or American Google servers are stored. The IP address that your browser transmits to Google is generally not merged with other Google data from other Google services. However, if you are logged into your Google account while using the reCAPTCHA plugin, the data will be merged. The deviating data protection regulations of the company Google apply.
How can I delete my data or prevent data storage?
If you do not want any data about you and your behavior to be transmitted to Google, you must log out of Google completely and delete all Google cookies before you visit our website or use the reCAPTCHA software. In principle, the data is automatically transmitted to Google as soon as you access our site. To delete this data again, you must contact Google support Contact https://support.google.com/?hl=de&tid=311852399 .
So if you use our website, you agree that Google LLC and its representatives automatically collect, process and use data.
Please note that when using this tool, your data may also be stored and processed outside the EU. Most third countries (including the USA) are not considered secure under current European data protection law. Data may not simply be transferred to unsafe third countries, stored there and processed unless there are suitable guarantees (such as EU standard contractual clauses) between us and the non-European service provider.
legal basis
If you have consented to Google reCAPTCHA being used, the legal basis for the corresponding data processing is this consent. According to Article 6 Paragraph 1 lit.
We also have a legitimate interest in using Google reCAPTCHA to optimize our online service and make it more secure. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Google reCAPTCHA if you have given your consent.
Google also processes data in the USA, among other places. We would like to point out that, according to the European Court of Justice, there is currently no adequate level of protection for data transfer to the USA. This can be associated with various risks for the legality and security of data processing.
Google uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 GDPR). These clauses oblige Google to comply with EU data protection standards when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
You can learn a little more about reCAPTCHA on Google's web developer page at https://developers.google.com/recaptcha/ . Google goes into the technical development of reCAPTCHA in more detail here, but you won't find precise information about data storage and data protection-related topics there either. A good overview of the basic use of data at Google can be found in the in-house data protection declaration at https://www.google.com/intl/de/policies/privacy/ .
Wix Privacy Policy
Wix Privacy Policy Summary
👥 Affected: Visitors to the website
🤝 Purpose: Optimization of our service
📓 Data processed: Data such as technical usage information such as browser activity, clickstream activity, session heat maps, as well as contact details, IP address or your geographic location. More details can be found below in this data protection declaration.
📅 Duration of storage: no exact details known
⚖️ Legal basis: Article 6 paragraph 1 lit. a GDPR (consent), Article 6 paragraph 1 lit. f GDPR (legitimate interests)
What is Wix?
We use the Wix website builder from the Israeli company Wix.com Ltd., 40 Hanamal Tel Aviv St., Tel Aviv 6350671, Israel for our website. In addition to the headquarters in Tel Aviv, there are other company headquarters in Berlin, Dublin, Vancouver and New York. By using Wix, personal data can also be collected, stored and processed from you. With this data protection declaration, we want to explain to you why we use Wix, what data is stored where and how you can prevent this data storage.
Wix is a website builder that makes it very easy to create HTML5 websites and mobile websites. This online platform is based on the cloud principle and you can use it to easily integrate various functions from Wix or third-party providers into your own website.
Why do we use Wix on our website?
To work on our website, we need an easy-to-use system that allows us to present you with a beautiful design and interesting content quickly and easily. With Wix we have found the right system for this. Due to the ease of use and the comprehensive functions of Wix, we can design our website according to our wishes and offer you good user-friendliness.
What data does Wix store?
The non-personal data includes technical usage information such as browser activity, clickstream activities, session heat maps and data about your computer, operating system, browser, screen resolution, language and keyboard settings, Internet provider and date of the page visit.
Personal data is also recorded. These are primarily contact details (e-mail address or telephone number if you provide them), IP address or your geographic location.
Tracking systems such as cookies are used to collect data about your behavior on our website. For example, it is recorded which sub-pages you particularly like, how long you are on individual pages, when you leave a page (bounce rate) or which defaults (e.g. language selection) you have made. Based on this data, Wix.com can also better adapt its marketing measures to your interests and user behavior. As a result, the next time you visit our website, you will see our website as you previously set it. Wix.com may also share Personal Information with third parties (such as service providers).
The following are examples of cookies used by Wix:
Name: XSRF TOKEN
Worth: 1591628008|P01ovn-JtsrK
Purpose: This cookie is a security cookie and prevents so-called Cross Site Request Forgery. This is an attack on a computer system.
Expiry date: after the end of the session
Name: _wixCIDX
Worth: b2474394-b64f-4c7a-a598-16b9043a8938311852399-9
Purpose: This cookie enables you to register on our website with the corresponding data storage in order to shorten the registration process next time.
Expiry date: after 3 months
Name: ASELB
Worth: EB626B5A40C80CEFD0EB26286F9684716FECD023880992D31DEC38311852399-1
Purpose: This cookie is used to distribute the load on the website across multiple servers. This increases the loading speed of the page.
Expiry date: after one hour
Name: AWSELBCORS
Value: 85FDC7C91873988D19D2D53305AA8CAB73AF02FCEAEB626B5A40C
Purpose: We have not yet been able to find out any further information on this cookie. As soon as we know more, you will be informed.
Expiry date: after one hour
Note: Please note that the cookies shown above are examples and this list is not exhaustive.
How long and where is the data stored?
The data can be stored on various servers distributed around the world. For example, the data can be stored in the USA, Ireland, South Korea, Taiwan or Israel.
Wix always stores data until it is no longer required for the service provided. We have not yet been able to find out more information about the duration of data storage.
How can I delete my data or prevent data storage?
You have the option to update, correct or delete your personal data at any time. You may also contact the Wix Privacy Department directly at privacy@wix.com .
To deactivate, delete or manage cookies, all you have to do is select the appropriate settings in your browser. Depending on the browser, this works a little differently. The following instructions show you how to set or manage cookies according to your wishes in the most common browsers.
Chrome: Delete, enable and manage cookies in Chrome
Safari: Managing Cookies and Website Data with Safari
Firefox: Clear cookies to remove data websites have placed on your computer
Internet Explorer: Delete and manage cookies
Microsoft Edge: Deleting and managing cookies
Wix.com Ltd. has its headquarters in Israel. Israel is considered by the European Commission as a country that offers an adequate level of protection for the personal data of EU citizens.
legal basis
If you have consented to the use of Wix, the legal basis for the relevant data processing is this consent. According to Art. 6 Para. 1 lit. a GDPR (consent), this consent represents the legal basis for the processing of personal data as it may occur when it is collected by Wix.
We also have a legitimate interest in using Wix to optimize our online service and present it beautifully for you. The corresponding legal basis for this is Article 6 (1) (f) GDPR (legitimate interests). However, we only use Wix if you have given your consent.
As the basis for data processing by recipients based in third countries (outside the European Union, Iceland, Liechtenstein, Norway) or data transfer there, Wix uses standard contractual clauses approved by the EU Commission (= Art. 46. Para. 2 and 3 DSGVO). These clauses oblige Wix to comply with the EU data protection level when processing relevant data outside of the EU. These clauses are based on an implementation decision of the EU Commission. You can find the decision and the clauses here: https://ec.europa.eu/germany/news/20210604-datentransfers-eu_de .
With this data protection declaration, we have brought you closer to the most important information about data processing by Wix.com. If you want to find out more about this, we recommend the company's data protection guidelines at https://de.wix.com/about/privacy .
All texts are copyrighted.
Source: Created with AdSimple's data protection generator